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Thoughts on "we' or me' consumer goods" five years later
Ackerman, David; Chung, Christina - In: Journal of global scholars of marketing science : … 27 (2017) 3, pp. 165-170
Persistent link: https://www.econbiz.de/10011774956
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Reflections on "word-of-mouth effects on short-term and long-term product judgments"
Fitzgerald, M. Paula - In: Journal of global scholars of marketing science : … 27 (2017) 3, pp. 180-183
Persistent link: https://www.econbiz.de/10011774964
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Consumer innovativeness and international consumer behavior : comments and extensions
Kim, Wooyang; Di Benedetto, C. Anthony; Hunt, James M. - In: Journal of global scholars of marketing science : … 27 (2017) 3, pp. 184-194
Persistent link: https://www.econbiz.de/10011774972
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Chronic negative circumstances and compulsive buying : consumer vulnerability after a natural disaster
Sneath, Julie Z.; Lacey, Russell; Kennett-Hensel, Pamela A. - In: Journal of global scholars of marketing science : … 24 (2014) 2, pp. 129-147
Persistent link: https://www.econbiz.de/10010408221
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Modeling links between the decision-makking process and luxury brand attachment : an international comparison
Godey, Bruno; Pederzoli, Daniele; Aiello, Gaetano; … - In: Journal of global scholars of marketing science : … 23 (2013) 4, pp. 361-378
Persistent link: https://www.econbiz.de/10010408602
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Recycling on vacation : does pro-environmental behavior change when consumers travel?
Oliver, Jason; Benjamin, Stefanie; Leonard, Hillary - In: Journal of global scholars of marketing science : … 29 (2019) 2, pp. 266-280
Persistent link: https://www.econbiz.de/10012257897
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Family life cycle and the life course paradigm : a four-country comparative study of consumer expenditures
Shannon, Randall; Thuckavadee Sthienrapapayut; Moschis, … - In: Journal of global scholars of marketing science : … 30 (2020) 1, pp. 34-44
Persistent link: https://www.econbiz.de/10012257924
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Fit in cause-related marketing : an integrative retrospective
Pracejus, John W.; Deng, Qian; Olsen, G. Douglas; … - In: Journal of global scholars of marketing science : … 30 (2020) 2, pp. 105-114
Persistent link: https://www.econbiz.de/10012257932
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Preventing brand name blunders in doing business across cultures : theory and research
Pan, David W.; Pan, Alan J.; Mutlu, Berna; Rylander, David - In: Journal of global scholars of marketing science : … 30 (2020) 2, pp. 115-146
Persistent link: https://www.econbiz.de/10012257934
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Materialism and purchase-evoked happiness : a moderated mediation model of purchase type and purchase's impact on self
Duan, Jingyi - In: Journal of global scholars of marketing science : … 30 (2020) 2, pp. 170-187
Persistent link: https://www.econbiz.de/10012257936