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Impact of brand experience on loyalty
Ong, Chuan Huat; Lee, Heng Wei; Thurasamy Ramayah - In: Journal of hospitality marketing & management 27 (2018) 7, pp. 755-774
Persistent link: https://www.econbiz.de/10011957157
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Antecedents and the mediating effect of customer-restaurant brand identification
Han, Sung Ho; Ekinci, Yuksel; Chen, Cheng-Hao Steve; … - In: Journal of hospitality marketing & management 29 (2020) 2, pp. 202-220
Persistent link: https://www.econbiz.de/10012256129
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Does brand love matter to casual restaurants? : a multi-group path analysis
Shen, Ye; Huang, Shuyue; Choi, Hwansuk Chris; Morrison, … - In: Journal of hospitality marketing & management 30 (2021) 5, pp. 630-654
Persistent link: https://www.econbiz.de/10012549290
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Effects of customer forgiveness on brand betrayal and brand hate in restaurant service failures : does apology letter matter?
Rasouli, Nasrin; Mostafa Rasoolimanesh, S.; Rahmani, … - In: Journal of hospitality marketing & management 31 (2022) 6, pp. 662-687
Persistent link: https://www.econbiz.de/10013327881
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Senior citizen satisfaction with restaurant service quality
Lee, Timothy Jeonglyeol; Cho, Hwaim; Ahn, Tae-hong - In: Journal of hospitality marketing & management 21 (2012) 1/2, pp. 215-226
Persistent link: https://www.econbiz.de/10009512707
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It’s time to celebrate : how can restaurateurs make special occasions even better?
Lim, Weng Marc - In: Journal of hospitality marketing & management 24 (2015) 5/6, pp. 573-600
Persistent link: https://www.econbiz.de/10011349963
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Predictors and outcomes of perceived image of restaurant innovativeness in fine-dining restaurants
Jin, Naehyun Paul; Goh, Ben; Huffman, Lynn; Yuan, Jingxue - In: Journal of hospitality marketing & management 24 (2015) 5/6, pp. 457-485
Persistent link: https://www.econbiz.de/10011349996
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Effects of self-congruity and source credibility on consumer responses to coffeehouse advertising
Yoon, Donghwan; Kim, Youn-Kyung - In: Journal of hospitality marketing & management 25 (2016) 1/2, pp. 167-196
Persistent link: https://www.econbiz.de/10011453986
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Understanding discount program risk in hospitality : a Monte Carlo approach
Philander, Kahlil S.; Raab, Carola; Berezan, Orie - In: Journal of hospitality marketing & management 25 (2016) 1/2, pp. 218-237
Persistent link: https://www.econbiz.de/10011453993
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Investigating information adoption tendencies based on restaurants' user-generated content utilizing a modified information adoption model
Salehi-Esfahani, Saba; Ravichandran, Swathi; Israeli, Aviad - In: Journal of hospitality marketing & management 25 (2016) 7/8, pp. 925-953
Persistent link: https://www.econbiz.de/10011621459