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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~person:"Chae, Heeju"
~person:"Ghaffar, Abdul"
~person:"Handayani, Putu Wuri"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~subject:"Customer satisfaction"
~subject:"Dienstleistungsqualität"
~subject:"Internet marketing"
~subject:"Konsumentenverhalten"
~subject:"Markenartikel"
~subject:"Mode"
~subject:"Online retailing"
~subject:"Retail trade"
~subject:"brand personality"
~type_genre:"Article in journal"
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Customer satisfaction
Dienstleistungsqualität
Internet marketing
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Online retailing
Retail trade
brand personality
Consumer behaviour
2
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1
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1
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1
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Chae, Heeju
Ghaffar, Abdul
Handayani, Putu Wuri
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Pauwels, Koen
5
Hoffman, Donna L.
4
Labrecque, Lauren I.
4
Noort, Guda van
4
Novak, Thomas P.
4
Verhoef, Peter C.
4
Bijmolt, Tammo H. A.
3
Eigenraam, Anniek W.
3
Gensler, Sonja
3
Hofacker, Charles F.
3
Malthouse, Edward C.
3
Reijmersdal, Eva A. van
3
Shankar, Venkatesh
3
Spann, Martin
3
Verlegh, Peeter
3
Bacile, Todd J.
2
Bernritter, Stefan F.
2
Breugelmans, Els
2
Casado-Aranda, Luis-Alberto
2
Chu, Junhong
2
Currim, Imran S.
2
Dens, Nathalie
2
Dholakia, Utpal M.
2
Eelen, Jiska
2
Flavián Blanco, Carlos
2
Ghosh, Tathagata
2
Gottschalk, Sabrina Alexandra
2
Grewal, Dhruv
2
Grisaffe, Douglas B.
2
Hayes, Jameson L.
2
Hennig-Thurau, Thorsten
2
Hollebeek, Linda D.
2
Hudders, Liselot
2
Iacobucci, Dawn
2
Johnson, Devon S.
2
Kalyanam, Kirthi
2
Kannan, P. K.
2
Kerkhof, Peter
2
Kleijnen, Mirella
2
Kroschke, Mirja
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of retailing and consumer services
9
Journal of business research : JBR
8
International journal of advertising : the quarterly review of marketing communications
7
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
7
Journal of promotion management : innovations in planning and applied research
7
Cogent business & management
4
International journal of hospitality management
4
Journal of electronic commerce research : JECR
4
The journal of brand management : an international journal
4
Journal of marketing communications
3
Journal of promotion management : JPM
3
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
2
International journal of consumer studies
2
International journal of market research : JMRS ; the journal of the Market Research Society
2
International journal of retail & distribution management
2
International marketing review
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of business ethics : JOBE
2
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Psychology & marketing
2
The journal of product & brand management
2
World review of entrepreneurship, management and sustainable development
2
Baltic journal of management
1
Electronic commerce research
1
EuroMed journal of business
1
European journal of marketing : EJM
1
International business review : the official journal of the European International Business Academy
1
International journal of advertising : the review of marketing communications
1
International journal of arts management
1
International journal of business and globalisation : IJBG
1
International journal of business information systems : IJBIS
1
International journal of business performance management
1
International journal of contemporary hospitality management
1
International journal of electronic commerce : IJEC
1
International journal of internet marketing and advertising : IJIMA
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail and distribution management
1
International journal of wine business research : IJWBR
1
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ECONIS (ZBW)
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1
Balance and sequence in online reviews : how perceived usefulness affects attitudes and intentions
Purnawirawan, Nathalia
;
Pelsmacker, Patrick de
;
Dens, …
- In:
Journal of interactive marketing : a quarterly …
26
(
2012
)
4
,
pp. 244-255
Persistent link: https://www.econbiz.de/10009631544
Saved in:
2
Motivations to use different social media types and their impact on consumers' online
brand
-related activities (COBRAs)
Buzeta, Cristian
;
Pelsmacker, Patrick de
;
Dens, Nathalie
- In:
Journal of interactive marketing : a quarterly …
52
(
2020
),
pp. 79-98
Persistent link: https://www.econbiz.de/10012432764
Saved in:
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