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~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of marketing research : JMR
33
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
21
Marketing Science
13
Journal of marketing
9
Research report / Graduate School Research Institute Systems, Organisations and Management
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
Robert H. Smith School Research Paper
8
Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
7
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Research Report / Faculteit Economie en Bedrijfskunde, Rijksuniversiteit Groningen
6
Research memorandum / Faculty of Economics, University of Groningen, Institute of Economical Research
6
Journal of business research : JBR
5
Psychometrika
5
Research report / Graduate School Research Institute Systems, Organisations and Management / Graduate School Research Institute Systems, Organisations and Management
5
Economics letters
4
International Series in Quantitative Marketing
4
Journal of applied econometrics
4
Conjoint measurement : methods and applications
3
Fundamentals of marketing research ; Vol. 6
3
International journal of market research : JMRS ; the journal of the Market Research Society
3
Journal of Business & Economic Statistics
3
Journal of behavioral decision making
3
Management Science
3
Operations research, Management science : OR MS ; the international literature digest
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Statistica Neerlandica
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Discussion paper / Center for Economic Research, Tilburg University
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Economics Letters
2
Foundations and trends in marketing : FTMKT
2
International journal of electronic commerce : IJEC
2
Journal of Business Research
2
Journal of Classification
2
Journal of Consumer Research
2
Journal of Econometrics
2
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of econometrics
2
Journal of the Academy of Marketing Science
2
Journal of the American Statistical Association : JASA
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Touchable apps : exploring the usage of touch features and their impact on engagement
Shi, Savannah Wei
;
Kalyanam, Kirthi
- In:
Journal of interactive marketing : a quarterly …
44
(
2018
),
pp. 43-59
Persistent link: https://www.econbiz.de/10011949548
Saved in:
2
Basket composition and choice among direct channels : a latent state model of shopping costs
Kalyanam, Kirthi
;
Lenk, Peter J.
;
Rhee, Eddie
- In:
Journal of interactive marketing : a quarterly …
39
(
2017
),
pp. 69-88
Persistent link: https://www.econbiz.de/10011743777
Saved in:
3
Strategic online and offline retail pricing : a review and research agenda
Grewal, Dhruv
;
Janakiraman, Ramkumar
;
Kalyanam, Kirthi
; …
- In:
Journal of interactive marketing : a quarterly …
24
(
2010
)
2
,
pp. 138-154
Persistent link: https://www.econbiz.de/10003987340
Saved in:
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