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Toward a "theoretical toolbox" for the supplier-enabled fuzzy front end of the new product development process
Wowak, Kaitlin D.; Craighead, Christopher W.; Ketchen, … - In: The journal of supply chain management : a global … 52 (2016) 1, pp. 66-81
Persistent link: https://www.econbiz.de/10011434734
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The relative advantage of marketing over technological capabilities in influencing new product performance : the moderating role of country institutions
Eisend, Martin; Evanschitzky, Heiner; Calantone, Roger J. - In: Journal of international marketing 24 (2016) 1, pp. 41-56
Persistent link: https://www.econbiz.de/10011460095
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Dual business relationships, opportunity knowledge, and new product development : a study on returnee young ventures
Bai, Wensong; Johanson, Martin; Martín Martín, Oscar - In: Journal of international marketing 27 (2019) 3, pp. 26-42
Persistent link: https://www.econbiz.de/10012106858
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Examining absorptive capacity in supply chains : linking responsive strategy and firm performance
Dobrzykowski, David D.; Leuschner, Rudolf; Hong, Paul; … - In: The journal of supply chain management : a global … 51 (2015) 4, pp. 3-28
Persistent link: https://www.econbiz.de/10011389122
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Intentional cannibalization, radical innovation, and performance : a comparison of Chinese and Western enterprises in China
Samiee, Saeed; Sääksjärvi, Maria; Harmancioǧlu, Nükhet - In: Journal of international marketing 28 (2020) 2, pp. 40-58
Persistent link: https://www.econbiz.de/10012231116
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Engaging customer cocreation in new product development through foreign subsidiaries : influences of multinational corporations' global integration and local adaptation mechanisms
Leung, Fine F.; Tse, Caleb H.; Yim, Chi-kin - In: Journal of international marketing 28 (2020) 2, pp. 59-80
Persistent link: https://www.econbiz.de/10012231120
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How can international ventures utilize marketing capability in emerging markets? : its contingent effect on new product development
Ju, Min; Jin, Jason Lu; Zhou, Kevin Zheng - In: Journal of international marketing 26 (2018) 4, pp. 1-17
Persistent link: https://www.econbiz.de/10011964140
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Buyer-supplier collaboration quality in new product development projects
Yan, Tingting; Dooley, Kevin - In: The journal of supply chain management : a global … 50 (2014) 2, pp. 59-83
Persistent link: https://www.econbiz.de/10010362491
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Extending the environment-strategy-performance framework : the roles of multinational corporation network strength, market responsiveness, and product innovation
Lee, Ruby P. - In: Journal of international marketing 18 (2010) 4, pp. 58-73
Persistent link: https://www.econbiz.de/10008773324