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Introduction to the special issue : religion and macromarketing

Benton, Raymond - In: Journal of macromarketing : examining the interactions … 36 (2016) 4, pp. 373-376

Persistent link: https://www.econbiz.de/10011623700

Marketing : culture institutionalized

Firat, A. Fuat - In: Journal of macromarketing : examining the interactions … 33 (2013) 1, pp. 78-82

Persistent link: https://www.econbiz.de/10009771549

Ideology for the 10 billion : introduction to globalization of marketing ideology

Eckhardt, Giana M.; Dholakia, Nikhilesh; Varman, Rohit - In: Journal of macromarketing : examining the interactions … 33 (2013) 1, pp. 7-12

Persistent link: https://www.econbiz.de/10009771556

Marketing New York Wine in New York City

Preszler, Trent L. - 2003

The finest restaurants in Portland, Oregon, feature primarily Oregon-produced wines. Likewise, strong regional pride dictates that most fine restaurants in Seattle carry predominantly Washington wines; and the same generalization can be made about the presence of California wines in San...

Persistent link: https://www.econbiz.de/10010263359