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Sizing up the effect of portion size on consumption : a meta-analytic review
Zlatevska, Natalina; Dubelaar, Chris; Holden, Stephen S. - In: Journal of marketing 78 (2014) 3, pp. 140-154
Persistent link: https://www.econbiz.de/10010360350
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The effect of marketer-suggested serving size on consumer responses : the unintended consequences of consumer attention to calorie information
Mohr, Gina S.; Lichtenstein, Donald R.; Janiszewski, … - In: Journal of marketing 76 (2012) 1, pp. 59-75
Persistent link: https://www.econbiz.de/10009729591
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To buy or not to buy : consumers' demand response patterns for healthy versus unhealty food
Talukdar, Debabrata; Lindsey, Charles - In: Journal of marketing 77 (2013) 2, pp. 124-138
Persistent link: https://www.econbiz.de/10009717164
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When do consumers eat more? : the role of appearance self-esteem and food packaging cues
Argo, Jennifer J.; White, Katherine - In: Journal of marketing 76 (2012) 2, pp. 67-80
Persistent link: https://www.econbiz.de/10009737490
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Pretty healthy food : how and when aesthetics enhance perceived healthiness
Hagen, Linda - In: Journal of marketing 85 (2021) 2, pp. 129-145
Persistent link: https://www.econbiz.de/10012485587
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When value trumps health in a supersized world
Haws, Kelly L.; Winterich, Karen Page - In: Journal of marketing 77 (2013) 3, pp. 48-64
Persistent link: https://www.econbiz.de/10009747830
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Competitive effects of front-of-package nutrition labeling adoption on nutritional quality : evidence from facts up front-style labels
Lim, Joon Ho; Rishika, Rishika; Janakiraman, Ramkumar; … - In: Journal of marketing 84 (2020) 6, pp. 3-21
Persistent link: https://www.econbiz.de/10012309675
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That's not so bad, I'll eat more! : backfire effects of calories-per-serving information on snack consumption
Tangari, Andrea Heintz; Bui, M̃y; Haws, Kelly L.; Liu, … - In: Journal of marketing 83 (2019) 1, pp. 133-150
Persistent link: https://www.econbiz.de/10012175861
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Soda versus cereal and sugar versus fat : drivers of healthful food intake and the impact of diabetes diagnosis
Ma, Yu; Ailawadi, Kusum L.; Grewal, Dhruv - In: Journal of marketing 77 (2013) 3, pp. 101-120
Persistent link: https://www.econbiz.de/10009747817
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Marketing healthful eating to children : the effectiveness of incentives, pledges, and competitions
Raju, Sekar; Rajagopal, Priyali; Gilbride, Timothy J. - In: Journal of marketing 74 (2010) 3, pp. 93-106
Persistent link: https://www.econbiz.de/10008822085