Similar Search Results

Hughes, Christian; Swaminathan, Vanitha; Brooks, Gillian - In: Journal of marketing 83 (2019) 5, pp. 78-96

Persistent link: https://www.econbiz.de/10012176137

Park, Eunho; Rishika, Rishika; Janakiraman, Ramkumar; … - In: Journal of marketing 82 (2018) 1, pp. 93-114

Persistent link: https://www.econbiz.de/10011804102

Peres, Renana; Van Den Bulte, Christophe - In: Journal of marketing 78 (2014) 2, pp. 83-100

Persistent link: https://www.econbiz.de/10010345569

Schweidel, David A.; Moe, Wendy W. - In: Journal of marketing 80 (2016) 5, pp. 1-19

Persistent link: https://www.econbiz.de/10011591152

Herhausen, Dennis; Ludwig, Stephan; Grewal, Dhruv; … - In: Journal of marketing 83 (2019) 3, pp. 1-21

Persistent link: https://www.econbiz.de/10012175971

Meire, Matthijs; Hewett, Kelly; Ballings, Michel; Kumar, V. - In: Journal of marketing 83 (2019) 6, pp. 21-42

Persistent link: https://www.econbiz.de/10012176245

Reich, Taly; Maglio, Sam J. - In: Journal of marketing 84 (2020) 1, pp. 52-65

Persistent link: https://www.econbiz.de/10012176431

Kozinets, Robert V.; Valck, Kristine de; Wojnicki, Andrea C. - In: Journal of marketing 74 (2010) 2, pp. 71-89

Persistent link: https://www.econbiz.de/10003995123

Ho-Dac, Nga N.; Carson, Stephen J.; Moore, William L. - In: Journal of marketing 77 (2013) 6, pp. 37-53

Persistent link: https://www.econbiz.de/10010203377

Sridhar, Shrihari; Srinivasan, Raji - In: Journal of marketing 76 (2012) 5, pp. 70-88

Persistent link: https://www.econbiz.de/10009782919