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Students' perceptions and experiences of social media in higher education
Neier, Stacy; Zayer, Linda Tuncay - In: Journal of marketing education : JME 37 (2015) 3, pp. 133-143
Persistent link: https://www.econbiz.de/10011410641
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Beyond the Tweet : using twitter to enhance engagement, learning, and success among first-year students
West, Bettina; Moore, Hélène; Barry, Ben - In: Journal of marketing education : JME 37 (2015) 3, pp. 160-170
Persistent link: https://www.econbiz.de/10011410650
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Learning from simulation design to develop better experiential learning intitiatives : an integrative approach
Canhoto, Ana Isabel Domingos; Murphy, Jamie - In: Journal of marketing education : JME 38 (2016) 2, pp. 98-106
Persistent link: https://www.econbiz.de/10011537310
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The effects of survey timing on student evaluation of teaching measures obtained using online surveys
Estelami, Hooman - In: Journal of marketing education : JME 37 (2015) 1, pp. 54-64
Persistent link: https://www.econbiz.de/10010514532
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Integrating quality matters into hybrid course design : a principles of marketing case study
Young, Mark R. - In: Journal of marketing education : JME 36 (2014) 3, pp. 233-243
Persistent link: https://www.econbiz.de/10010459662
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Having many choice options seems like a great idea, but... : student perceptions about the level of choice for a project topic in a marketing course
Ackerman, David S.; Gross, Barbara L.; Celly, Kirti Sawhney - In: Journal of marketing education : JME 36 (2014) 3, pp. 221-232
Persistent link: https://www.econbiz.de/10010459663
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Tolerance for cheating from the classroom to the boardroom : a study of underlying personal and cultural drivers
Brodowsky, Glen H.; Tarr, Emily; Ho, Foo Nin; … - In: Journal of marketing education : JME 42 (2020) 1, pp. 23-36
Persistent link: https://www.econbiz.de/10012216681
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Embracing digitalization : student learning and new technologies
Crittenden, William F.; Biel, Isabella K.; Lovely, … - In: Journal of marketing education : JME 41 (2019) 1, pp. 5-14
Persistent link: https://www.econbiz.de/10012008057
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Time for a marketing curriculum overhaul : developing a digital-first approach
Rohm, Andrew J.; Stefl, Matthew; Saint Clair, Julian - In: Journal of marketing education : JME 41 (2019) 1, pp. 47-59
Persistent link: https://www.econbiz.de/10012008110
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Exclusively synchronous online (VIRI) learning : the impact on student performance and engagement outcomes
Francescucci, Anthony; Rohani, Laila - In: Journal of marketing education : JME 41 (2019) 1, pp. 60-69
Persistent link: https://www.econbiz.de/10012008112