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~isPartOf:"Journal of marketing management : JMM ; journal of the Academy of Marketing"
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Journal of marketing management : JMM ; journal of the Academy of Marketing
Journal of historical research in marketing
85
Marketing theory
82
SpringerLink / Bücher
71
Industrial marketing management : the international journal for industrial and high-tech firms
63
Journal of marketing management : MM
60
Journal of macromarketing : examining the interactions among markets, marketing, and society
58
Journal of the Academy of Marketing Science
52
Legends in marketing
40
Journal of business research : JBR
39
Journal of marketing
38
European journal of marketing : EJM
36
Developments in Marketing Science: Proceedings of the Academy of Marketing Science
32
Marketing : ZFP ; journal of research and management
30
Springer eBook Collection / Business and Economics
29
History of marketing thought ; Volume 1
28
AMS review : official publication of the Academy of Marketing Science
27
Journal of marketing research : JMR
26
History of marketing thought ; Volume 2
24
Journal of macromarketing
22
Review of marketing research
22
SAGE library in marketing
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Lehrbuch
19
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
Major theoretical debates and contemporary issues in marketing theory
18
The SAGE handbook of marketing theory
18
Journal of business economics : JBE
17
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
17
The development of marketing theory and its philosophical underpinnings
17
The history of marketing science
17
Innovationen für das Industriegütermarketing : Festschrift für Professor Dr. Dr. h. c. Klaus Backhaus zum 60. Geburtstag
16
Journal of marketing education : JME
16
Australasian marketing journal
15
Critical marketing : issues in contemporary marketing
15
Deutschsprachige Marketingforschung : Bestandsaufnahme und Perspektiven
15
Gabler Edition Wissenschaft
15
Journal of strategic marketing
15
The impact of theory on representations of the consumer and the marketing organisation
15
ERIM report series research in management
14
Journal of customer behaviour
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1
2018 Academy of Marketing annual conference : marketing the brave : editorial
Tinson, Julie
;
Wilson, Carolyn
;
Moufahim, Mona
; …
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
9/10
,
pp. 795-797
Persistent link: https://www.econbiz.de/10012178432
Saved in:
2
Problem versus benefit focus : phrasing questions to enhance self-referencing and persuasion
Ku, Hsuan-Hsuan
;
Huang, Chung-Yi
;
Shen, Zu-Rong
- In:
Journal of marketing management : JMM ; journal of the …
35
(
2019
)
17/18
,
pp. 1689-1709
Persistent link: https://www.econbiz.de/10012178657
Saved in:
3
Conceptual papers in marketing and consumer research
Belk, Russell W.
(
ed.
);
MacInnis, Deborah J.
(
ed.
); …
-
2019
Persistent link: https://www.econbiz.de/10012178664
Saved in:
4
Historical research, academic politics and editorial activism
Tadajewski, Mark
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
9/10
,
pp. 744-755
Persistent link: https://www.econbiz.de/10014338377
Saved in:
5
The pseudoscientist "priest" : religiously selling nanotechnology
Dean, Andrew Kristoffer
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
15/16
,
pp. 1550-1572
Persistent link: https://www.econbiz.de/10012802290
Saved in:
6
The structural oppression of women by markets : the continuum of sexual violence and the online pornography market
McVey, Laura Angelescu
;
Gurrieri, Lauren
;
Tyler, Meagan
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
1/2
,
pp. 40-67
Persistent link: https://www.econbiz.de/10012498480
Saved in:
7
White spaces : how marketing actors (re)produce marketplace inequities for Black consumers
Francis, June N. P.
;
Robertson, Joshua Tecumseh F.
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
1/2
,
pp. 84-116
Persistent link: https://www.econbiz.de/10012498484
Saved in:
8
Marketing strategy and the hunt for era V
Godfrey, Richard
;
Higgins, Matthew
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
9/10
,
pp. 867-887
Persistent link: https://www.econbiz.de/10012292960
Saved in:
9
Marketing, synthesis and interdisciplinarity : reading with M.J.B.
Tadajewski, Mark
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
17/18
,
pp. 1876-1891
Persistent link: https://www.econbiz.de/10014450165
Saved in:
10
Integrating gender into social marketing programmes
Aya Pastrana, Nathaly
;
Somerville, Claire
;
Suggs, L. Suzanne
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
11/12
,
pp. 1072-1103
Persistent link: https://www.econbiz.de/10013466493
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