//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing research : JMR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Implementation of marketing mo...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Advertising effects
1
Business cycle synchronization
1
Cultural identity
1
International marketing
1
Internationales Marketing
1
Konjunkturzusammenhang
1
Kulturelle Identität
1
Market share
1
Marketing management
1
Marketingmanagement
1
Marktanteil
1
Pharmaceutical industry
1
Pharmaindustrie
1
State space model
1
Werbewirkung
1
Zustandsraummodell
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Leeflang, Peter
2
Dekimpe, Marnik G.
1
Deleersnyder, Barbara
1
Osinga, Ernst C.
1
Steenkamp, Jan-Benedict E. M.
1
Wieringa, Jaap E.
1
Published in...
All
Journal of marketing research : JMR
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
12
Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
8
European journal of marketing : EJM
5
Research report / Graduate School Research Institute Systems, Organisations and Management
5
Applied economics
3
De economist : Netherlands economic review ; quarterly review of the Royal Netherlands Economic Association
3
International series in quantitative marketing
3
Journal of marketing
3
Schmalenbach business review : sbr
3
European management journal
2
International journal of forecasting
2
MSI reports : working paper series
2
Marketing : journal of research and management
2
Memorandum from Institute of Economic Research, Faculty of Economics, University of Groningen
2
Research Memorandum, Institute of Economic Research, Faculty of Economics, University of Groningen
2
The journal of product innovation management : an international publication of the Product Development & Management Association
2
Working Paper
2
ERIM report series research in management
1
Economisch statistische berichten : ESB
1
Erasmus University, Econometric Institute, Report
1
European journal of marketing
1
European journal of operational research : EJOR
1
Fundamentals of marketing research ; Vol. 4
1
Fundamentals of marketing research ; Vol. 6
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
Handbook of marketing decision models
1
Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
1
Interfaculty for Graduate Studies in Management, Report, R 70/7
1
International business review : the official journal of the European International Business Academy
1
International journal of business and emerging markets : IJBEM
1
International journal of electronic commerce : IJEC
1
International journal of innovation management
1
International series in quantitative marketing : ISQM
1
Italian journal of marketing : ITJM
1
Journal für Betriebswirtschaft : management review quarterly
1
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
1
Journal of business research : JBR
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The role of national culture in advertising's sensitivity to business cycles : an investigation across continents
Deleersnyder, Barbara
;
Dekimpe, Marnik G.
;
Steenkamp, …
- In:
Journal of marketing research : JMR
46
(
2009
)
5
,
pp. 623-636
Persistent link: https://www.econbiz.de/10003896216
Saved in:
2
Early marketing matters : a time-varying parameter approach to persistence modeling
Osinga, Ernst C.
;
Leeflang, Peter
;
Wieringa, Jaap E.
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 173-185
Persistent link: https://www.econbiz.de/10003947454
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->