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Bradlow, Eric T.
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Ho, Teck-Hua
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Musalem, Andrés
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Journal of marketing research : JMR
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
43
Marketing Science
26
Management science : journal of the Institute for Operations Research and the Management Sciences
11
Journal of marketing
8
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Marketing letters : a journal of research in marketing
7
Faculty & research / Insead : working paper series
6
Management Science
6
Journal of the American Statistical Association : JASA
4
Journal of applied econometrics
3
Journal of retailing
3
Kellogg on marketing
3
Quantitative marketing and economics : QME
3
Working papers / Wharton School, University of Pennsylvania / Marketing
3
College of Business working papers
2
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Legends in marketing
2
Manufacturing & service operations management : M & SOM
2
R & D / Institut Eropéen d'Administration des Affaires ; Corporate Renewal Initiative : working papers
2
Technical working paper / National Bureau of Economic Research
2
Working Papers / College of Business, University of Illinois at Urbana-Champaign
2
Boletín de estudios económicos
1
Economics and management of networks : franchising, strategic alliances, and cooperatives ; with 81 tables
1
Fundamentals of marketing research ; Vol. 5
1
Handbook of business-to-business marketing
1
Handbook of marketing
1
International Journal of Forecasting
1
International marketing ; Vol. 3
1
Issn Ser.
1
Journal of Accounting and Economics
1
Journal of Applied Econometrics
1
Journal of Applied Statistics
1
Journal of Consumer Research
1
Journal of Research in Interactive Marketing
1
Journal of accounting & economics
1
Journal of marketing research
1
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
1
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ECONIS (ZBW)
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1
Who's got the coupon? : estimating consumer preferences and coupon usage from aggregate information
Musalem, Andrés
;
Bradlow, Eric T.
;
Raju, Jagmohan Singh
- In:
Journal of marketing research : JMR
45
(
2008
)
6
,
pp. 715-730
Persistent link: https://www.econbiz.de/10003794570
Saved in:
2
Stockpiling points in linear loyalty programs
Stourm, Valeria
;
Bradlow, Eric T.
;
Fader, Peter
- In:
Journal of marketing research : JMR
52
(
2015
)
2
,
pp. 253-267
Persistent link: https://www.econbiz.de/10010526556
Saved in:
3
Fusing aggregate and disaggregate data with an application to multiplatform media consumption
Feit, Elea McDonnell
;
Wang, Pengyuan
;
Bradlow, Eric T.
; …
- In:
Journal of marketing research : JMR
50
(
2013
)
3
,
pp. 348-364
Persistent link: https://www.econbiz.de/10009755700
Saved in:
4
Visual influence and social groups
McShane, Blake
;
Bradlow, Eric T.
;
Berger, Jonah
- In:
Journal of marketing research : JMR
49
(
2012
)
6
,
pp. 854-871
Persistent link: https://www.econbiz.de/10009688789
Saved in:
5
PIE : a holistic preference concept and measurement model
Kim, Hye-jin
;
Park, Young-hoon
;
Bradlow, Eric T.
;
Ding, Min
- In:
Journal of marketing research : JMR
51
(
2014
)
3
,
pp. 335-351
Persistent link: https://www.econbiz.de/10010380954
Saved in:
6
Automated marketing research using online customer reviews
Lee, Thomas Y.
;
Bradlow, Eric T.
- In:
Journal of marketing research : JMR
48
(
2011
)
5
,
pp. 881-894
Persistent link: https://www.econbiz.de/10009355021
Saved in:
7
A Feature-Based Approach to Assessing Advertisement Similarity
Schweidel, David A.
;
Bradlow, Eric T.
;
Williams, Patti
- In:
Journal of marketing research : JMR
43
(
2006
)
2
,
pp. 237-243
Persistent link: https://www.econbiz.de/10006640223
Saved in:
8
An Integrated Model for Bidding Behavior in Internet Auctions: Whether, Who, When, and How Much
Park, Young-Hoon
;
Bradlow, Eric T.
- In:
Journal of marketing research : JMR
42
(
2005
)
4
,
pp. 470-482
Persistent link: https://www.econbiz.de/10006642898
Saved in:
9
Modeling Behavioral Regularities of Consumer Learning in Conjoint Analysis
Bradlow, Eric T.
;
Hu, Ye
;
Ho, Teck-Hua
- In:
Journal of marketing research : JMR
41
(
2004
)
4
,
pp. 392-396
Persistent link: https://www.econbiz.de/10006645681
Saved in:
10
A Learning-Based Model for Imputing Missing Levels in Partial Conjoint Profiles
Bradlow, Eric T.
;
Hu, Ye
;
Ho, Teck-Hua
- In:
Journal of marketing research : JMR
41
(
2004
)
4
,
pp. 369-381
Persistent link: https://www.econbiz.de/10006645685
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