The purpose of the present study was to identify the customer requirements and engineering attribute expectations of an innovative product to which a Kano's model and quality function deployment (QFD) analysis was applied. In order to accomplish the research, a new water filling machine design...

Scholars stressed over the importance of entrepreneurial orientation and knowledge management for promoting innovation in the enterprises. SMEs, especially in the developing countries are afraid of innovating new products. This research focused particularly on SMEs operating in Jordan which is...

Knowledge-sharing strategies are used across the industry as open innovation and distributed collaboration are becoming more popular to achieve technological competencies, faster time-to-market, competitiveness and growth. Sharing of knowledge can provide benefits to manufacturing and new...

Knowledge Management makes businesses sustainable and enhances their competitive edge. Therefore, this study aims to investigate the relationship between knowledge management and green product competitive advantage through the mediating role of green process innovation. To achieve the...

Open innovation contributes to serving the customers of organizations with higher quality, as the customers become an active part of the innovation process. A successful solution for implementing open innovation can be achieved if organizations first create a total quality management (TQM)...

The integration of artificial intelligence (AI) in customer relationship management (CRM) holds great potential for enhancing organizational effectiveness. To achieve successful AI-CRM integration, companies must navigate a landscape filled with challenges and complexities marked by the...

Cohort analysis is a new practical method for e-commerce customers' research, trends in their behavior, and experience during the COVID-19 crisis. The purpose of the research is to validate the efficiency of this method on the e-commerce records data set and find out the critical factors...

Customer and Consumer Journeys, touchpoints and Consumer Goals have been widely discussed among Customer Experience theorists and practitioners, establishing that a hierarchical relationship between those exist. Customer Experience driven innovation evaluates opportunities mainly within...

Technological developments have digitized consumer behavior all over Indonesia. This has become the basis for the emergence of e-commerce, a digital business system that is widely used by the public in making purchases through apps or websites. For this reason, an e-commerce platform should...

There is extensive academic literature about service satisfaction, business performance analysis, and management research of leisure farms, but there are still many problems and room for development on how to create customer journey maps for diversified leisure farms and also on service...