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Journal of retailing
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Competing through service: insights from service-dominant logic
Lusch, Robert F.
;
Vargo, Stephen L.
;
O'Brien, Matthew
- In:
Journal of retailing
83
(
2007
)
1
,
pp. 5-18
Persistent link: https://www.econbiz.de/10003438193
Saved in:
2
Competing through service: Insights from service-dominant logic
Lusch, Robert F.
;
Vargo, Stephen L.
;
O’Brien, Matthew
- In:
Journal of retailing
83
(
2007
)
1
,
pp. 5-18
Persistent link: https://www.econbiz.de/10007599012
Saved in:
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