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Effects of online communication practices on consumer perceptions of performance uncertainty for search and experience goods
Weathers, Danny; Sharma, Subhash; Wood, Stacy L. - In: Journal of retailing 83 (2007) 4, pp. 393-401
Persistent link: https://www.econbiz.de/10003598468
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Effects of online communication practices on consumer perceptions of performance uncertainty for search and experience goods
Weathers, Danny; Sharma, Subhash; Wood, Stacy L. - In: Journal of retailing 83 (2007) 4, pp. 393-402
Persistent link: https://www.econbiz.de/10007883836
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Cause-relating marketing : the effects of purchase quantity and firm donation amount on consumer inferences and participation intentions
Folse, Judith Anne Garretson; Niedrich, Ronald W.; … - In: Journal of retailing 86 (2010) 4, pp. 295-309
Persistent link: https://www.econbiz.de/10008808865
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The dimensional stability of the standards used in the disconfirmation paradigm
Niedrich, Ronald W.; Kiryanova, Elena; Black, William C. - In: Journal of retailing 81 (2005) 1, pp. 49-58
Persistent link: https://www.econbiz.de/10006607427
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Cause-Relating Marketing: The Effects of Purchase Quantity and Firm Donation Amount on Consumer Inferences and Participation Intentions
Folse, Judith Anne Garretson; Niedrich, Ronald W.; … - In: Journal of retailing 86 (2010) 4, pp. 295-310
Persistent link: https://www.econbiz.de/10008735097