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Consumer behaviour
303
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Einzelhandel
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Relationship marketing
104
Beziehungsmarketing
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Journal of retailing
Journal of business research : JBR
2,521
Journal of retailing and consumer services
2,098
International journal of hospitality management
875
SpringerLink / Bücher
834
International journal of consumer studies
776
Psychology & marketing
741
The journal of brand management : an international journal
694
Journal of consumer research : JCR ; an interdisciplinary bimonthly
611
NBER working paper series
557
Industrial marketing management : the international journal for industrial and high-tech firms
548
The journal of product & brand management
506
Working paper / National Bureau of Economic Research, Inc.
475
Journal of marketing research : JMR
458
Asia Pacific journal of marketing and logistics
457
European journal of marketing : EJM
457
Tourism management : research, policies, practice
453
Journal of travel and tourism marketing
429
Journal of marketing management : MM
424
NBER Working Paper
410
Journal of marketing
409
Management science : journal of the Institute for Operations Research and the Management Sciences
396
Journal of the Academy of Marketing Science
392
The journal of services marketing
382
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
371
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
364
The service industries journal
349
Journal of strategic marketing
347
Journal of marketing communications
346
Marketing letters : a journal of research in marketing
345
Cogent business & management
343
International journal of contemporary hospitality management
339
Journal of international consumer marketing
337
Marketing intelligence & planning
336
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
333
International journal of retail & distribution management
330
Journal of fashion marketing and management
327
Technological forecasting & social change : an international journal
322
The international review of retail, distribution and consumer research
317
Journal of consumer behaviour : an international research review
313
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ECONIS (ZBW)
375
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1
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375
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1
Evaluating and managing
brand
repurchase across multiple geographic retail markets
Echambadi, Raj
;
Jindal, Rupinder P.
;
Blair, Edward A.
- In:
Journal of retailing
89
(
2013
)
4
,
pp. 409-422
Persistent link: https://www.econbiz.de/10010226428
Saved in:
2
Do shoppers choose the same
brand
on the next trip when facing the same context? : an empirical investigation in FMCG retailing
Koll, Oliver
;
Plank, Andreas
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 576-592
Persistent link: https://www.econbiz.de/10013535711
Saved in:
3
When should private label brands endorse ethical attributes?
Bodur, H. Onur
;
Tofighi, Maryam
;
Grphmann, Bianca
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 204-217
Persistent link: https://www.econbiz.de/10011505027
Saved in:
4
Store
brand
quality and retailer's product line design
Chung, Hwan
;
Lee, Eunkyu
- In:
Journal of retailing
93
(
2017
)
4
,
pp. 527-540
Persistent link: https://www.econbiz.de/10011790717
Saved in:
5
The impact of a flagship vs a
brand
store on
brand
attitude,
brand
attachment and
brand
equity
Dolbec, Pierre-Yann
;
Chebat, Jean-Charles
- In:
Journal of retailing
89
(
2013
)
4
,
pp. 460-466
Persistent link: https://www.econbiz.de/10010226418
Saved in:
6
An empirical investigation of composite product choice
Desai, Kalpesh Kaushik
;
Gauri, Dinesh Kumar
;
Ma, Yu
- In:
Journal of retailing
90
(
2014
)
4
,
pp. 493-510
Persistent link: https://www.econbiz.de/10010473274
Saved in:
7
On the extendibility of brands with subordinate versus basic category concepts
Topaloglu, Omer
;
Kumar, Piyush
;
Dass, Mayukh
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 394-404
Persistent link: https://www.econbiz.de/10013256052
Saved in:
8
Brand
presentation order in voice shopping : understanding the effects of sequential product presentation
Halbauer, Ingo
;
Jacob, Saskia
;
Klarmann, Martin
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 759-778
Persistent link: https://www.econbiz.de/10013535726
Saved in:
9
Uppercase premium effect : the role of
brand
letter case in
brand
premiumness
Yu, Yining
;
Zhou, Xinyue
;
Wang, Lei
;
Qiuzhen, Wang
- In:
Journal of retailing
98
(
2022
)
2
,
pp. 335-355
Persistent link: https://www.econbiz.de/10013364290
Saved in:
10
Driving in-role and extra-role
brand
performance among retail frontline salespeople : antecedents and the moderating role of customer orientation
Hughes, Douglas E.
;
Richards, Keith A.
;
Calantone, Roger J.
- In:
Journal of retailing
95
(
2019
)
2
,
pp. 130-143
Persistent link: https://www.econbiz.de/10012102968
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