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Relationship marketing
108
Beziehungsmarketing
107
Consumer behaviour
69
Konsumentenverhalten
69
Einzelhandel
50
Retail trade
50
Customer satisfaction
25
Kundenzufriedenheit
25
Dienstleistungsqualität
16
Distribution channel
16
Service quality
16
Vertriebsweg
16
Online retailing
15
Online-Handel
15
Marketing management
12
Marketingmanagement
12
E-commerce
11
Electronic Commerce
11
Brand management
10
Markenführung
10
Customer experience
9
Salespeople
8
Verkaufspersonal
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Customer service
7
Kundenservice
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Ladengestaltung
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Store design
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Beschwerdemanagement
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Brand
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Brand image
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Complaint management
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Kundenbindungsprogramm
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Loyalty program
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Markenimage
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Retailing
6
Customer journey
5
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Datenschutz
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Grewal, Dhruv
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Verhoef, Peter C.
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Cronin, J. J.
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Lemon, Katherine N.
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Neslin, Scott A.
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Pauwels, Koen
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Roggeveen, Anne L.
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Ruyter, Ko de
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Biswas, Dipayan
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Calantone, Roger J.
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Chen, Jialie
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Fuchs, Christoph
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Fumagalli, Elena
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Gangwar, Manish
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Guha, Abhijit
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Gustafsson, Anders
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Herhausen, Dennis
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Hult, G. Tomas M.
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Kumar, V.
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Langerak, Fred
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Mittal, Vikas
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Reinartz, Werner J.
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Rudolph, Thomas
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Schreier, Martin
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Schumann, Jan Hendrik
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Wünderlich, Nancy V.
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Zhang, Yufei
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Journal of retailing
Journal of business research : JBR
866
Journal of retailing and consumer services
619
Industrial marketing management : the international journal for industrial and high-tech firms
535
SpringerLink / Bücher
431
International journal of hospitality management
321
The journal of business & industrial marketing
257
The journal of services marketing
251
The service industries journal
216
Journal of strategic marketing
192
Journal of the Academy of Marketing Science
187
Technological forecasting & social change : an international journal
171
International journal of electronic customer relationship management : IJECRM
156
Journal of service management
147
Journal of marketing
141
International journal of contemporary hospitality management
140
Tourism management : research, policies, practice
139
Gabler Edition Wissenschaft
133
Journal of service research : JSR
130
Journal of travel and tourism marketing
129
The journal of brand management : an international journal
129
Cogent business & management
121
Journal of hospitality marketing & management
119
Marketing intelligence & planning
118
Asia Pacific journal of marketing and logistics
117
Psychology & marketing
115
The journal of product & brand management
113
European journal of marketing : EJM
112
Springer eBook Collection
112
European Journal of Marketing
111
International journal of production economics
111
Journal of Business & Industrial Marketing
109
Journal of marketing management : MM
109
Service business
104
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
103
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
102
Services marketing quarterly
100
Journal of business ethics : JOBE
96
Business horizons
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
92
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ECONIS (ZBW)
112
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1
Service-dominant orientation : measurement and impact on performance outcomes
Karpen, Ingo O.
;
Bove, Liliana L.
;
Lukas, Bryan A.
; …
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 89-108
Persistent link: https://www.econbiz.de/10010500748
Saved in:
2
Enhancing customer engagement through consciousness
Ghrewal, Dhruv
;
Roggeveen, Anne L.
;
Sisodia, Rajendra
; …
- In:
Journal of retailing
93
(
2017
)
1
,
pp. 55-64
Persistent link: https://www.econbiz.de/10011704690
Saved in:
3
Building-up versus paring-down : consumer responses to recommendations when customizing
Coker, Brent
;
Nagpal, Anish
- In:
Journal of retailing
89
(
2013
)
2
,
pp. 190-206
Persistent link: https://www.econbiz.de/10009757390
Saved in:
4
Perils of managing the service profit chain : the role of time lags and feedback loops
Evanschitzky, Heiner
;
Wangenheim, Florian von
; …
- In:
Journal of retailing
88
(
2012
)
3
,
pp. 356-366
Persistent link: https://www.econbiz.de/10009622995
Saved in:
5
Innovations in retail business models
Sorescu, Alina
;
Frambach, Rudolf T.
;
Singh, Jagdip
; …
- In:
Journal of retailing
87
(
2011
),
pp. 3-16
Persistent link: https://www.econbiz.de/10009269273
Saved in:
6
Emerging market retail : transitioning from a product-centric to a customer-centric approach
Gupta, Shaphali
;
Ramachandran, Divya
- In:
Journal of retailing
97
(
2021
)
4
,
pp. 597-620
Persistent link: https://www.econbiz.de/10013270699
Saved in:
7
Cross-buying in retailing: drivers and consequences
Kumar, V.
;
George, Morris
;
Pancras, Joseph
- In:
Journal of retailing
84
(
2008
)
1
,
pp. 15-27
Persistent link: https://www.econbiz.de/10003732227
Saved in:
8
Global media, local metaphor: television shopping and marketing-as-relationship in America, Japan, and Taiwan
Warden, Clyde A.
;
Huang, Stephen Chi-Tsun
;
Liu, Tsung-Chi
; …
- In:
Journal of retailing
84
(
2008
)
1
,
pp. 119-129
Persistent link: https://www.econbiz.de/10003732255
Saved in:
9
Strategies to offset performance failures : the role of brand equity
Brady, Michael K.
;
Cronin, J. J.
;
Fox, Gavin L.
;
Roehm, …
- In:
Journal of retailing
84
(
2008
)
2
,
pp. 151-164
Persistent link: https://www.econbiz.de/10003744296
Saved in:
10
Customer complaining : the role of tie strenght and information control
Mittal, Vikas
;
Huppertz, John W.
;
Khare, Adwait
- In:
Journal of retailing
84
(
2008
)
2
,
pp. 195-204
Persistent link: https://www.econbiz.de/10003744326
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