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Spillover effects of service failures in coalition loyalty programs : the buffering effect of special treatment benefits
Schumann, Jan Hendrik; Wünderlich, Nancy V.; … - In: Journal of retailing 90 (2014) 1, pp. 111-118
Persistent link: https://www.econbiz.de/10010359932
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Antecedents and consequences of customer satisfaction : do they differ across online and offline purchases?
Hult, G. Tomas M.; Sharma, Pratyush Nidhi; Morgeson, … - In: Journal of retailing 95 (2019) 1, pp. 10-23
Persistent link: https://www.econbiz.de/10012102908
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The magnitude of change effect in store remodeling
Ferraro, Carla R.; Danaher, Tracey S.; Danaher, Peter J.; … - In: Journal of retailing 93 (2017) 4, pp. 440-457
Persistent link: https://www.econbiz.de/10011790701
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Customized targeting strategies for category coupons to maximize CLV and minimize cost
Mutius, Bernhard von; Huchzermeier, Arnd - In: Journal of retailing 97 (2021) 4, pp. 764-779
Persistent link: https://www.econbiz.de/10013270725
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Comparing the effectiveness of rewards and individually targeted coupons in loyalty programs
Gabel, Sebastian; Guhl, Daniel - In: Journal of retailing 98 (2022) 3, pp. 395-411
Persistent link: https://www.econbiz.de/10013426722
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Sustaining shopping momentum in retail malls using real-time messaging
Vakeel, Khadija Ali; Fudurić, Morana; Viswanathan, Vijay; … - In: Journal of retailing 99 (2023) 1, pp. 102-114
Persistent link: https://www.econbiz.de/10014283364
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Healthy foods, healthy sales? : cross-category effects of a loyalty program promoting sales of fruit and vegetables
Panzone, Luca A.; Tocco, Barbara; Brečić, Ružica; … - In: Journal of retailing 100 (2024) 1, pp. 85-103
Persistent link: https://www.econbiz.de/10014527095
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Affect versus cognition in the chain from perceived quality to customer loyalty : the roles of product beliefs and experience
Frank, Björn; Torrico, Boris Herbas; Enkawa, Takao; … - In: Journal of retailing 90 (2014) 4, pp. 567-586
Persistent link: https://www.econbiz.de/10010473263
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The impact of service characteristics on the switching costs-customer loyalty link
Blut, Markus; Beatty, Sharon E.; Evanschitzky, Heiner; … - In: Journal of retailing 90 (2014) 2, pp. 275-290
Persistent link: https://www.econbiz.de/10010402374
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New insights in the moderating effect of switching costs on the satisfaction-repurchase behavior link
Nagengast, Liane; Evanschitzky, Heiner; Blut, Markus; … - In: Journal of retailing 90 (2014) 3, pp. 408-427
Persistent link: https://www.econbiz.de/10010408213