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Price Matching Strategy : Impl...
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Consumer behaviour
303
Konsumentenverhalten
303
Einzelhandel
155
Retail trade
154
Beziehungsmarketing
73
Relationship marketing
73
Distribution channel
68
Vertriebsweg
68
Preismanagement
59
Pricing strategy
59
Online retailing
52
Online-Handel
52
E-commerce
36
Electronic Commerce
36
Brand management
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Markenführung
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Retailing
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Sales promotion
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Verkaufsförderung
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Theorie
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Service quality
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Markenartikel
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Grewal, Dhruv
15
Verhoef, Peter C.
7
Blut, Markus
6
Breugelmans, Els
6
Campo, Katia
6
Nordfält, Jens
6
Roggeveen, Anne L.
6
Mantrala, Murali K.
5
Monroe, Kent B.
5
Neslin, Scott A.
5
Ratchford, Brian Thomas
5
Shankar, Venkatesh
5
Bearden, William O.
4
Burton, Scot
4
Dass, Mayukh
4
Gauri, Dinesh Kumar
4
Inman, J. Jeffrey
4
Kukar-Kinney, Monika
4
Oppewal, Harmen
4
Palmatier, Robert W.
4
Patrick, Vanessa M.
4
Pauwels, Koen
4
Popkowski Leszczyc, Peter T. L.
4
Ruyter, Ko de
4
Suri, Rajneesh
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Biswas, Abhijit
3
Biswas, Dipayan
3
Evanschitzky, Heiner
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Farris, Paul W.
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Ganesan, Shankar
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Hardesty, David M.
3
Haruvy, Ernan
3
Herrmann, Andreas
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Howlett, Elizabeth
3
Hult, G. Tomas M.
3
Jha, Subhash
3
Lamey, Lien
3
Lehmann, Donald R.
3
Ma, Yu
3
Melis, Kristina
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Journal of retailing
Journal of business research : JBR
2,063
Journal of retailing and consumer services
2,005
International journal of hospitality management
782
International journal of consumer studies
765
NBER working paper series
746
Psychology & marketing
663
Working paper / National Bureau of Economic Research, Inc.
622
Journal of consumer research : JCR ; an interdisciplinary bimonthly
584
NBER Working Paper
576
Management science : journal of the Institute for Operations Research and the Management Sciences
553
European journal of operational research : EJOR
505
SpringerLink / Bücher
419
The journal of product & brand management
415
Asia Pacific journal of marketing and logistics
402
Journal of revenue and pricing management
387
Journal of marketing research : JMR
381
International journal of production economics
376
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
375
European journal of marketing : EJM
364
The journal of brand management : an international journal
357
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
326
Tourism management : research, policies, practice
324
Journal of international consumer marketing
321
Journal of travel and tourism marketing
321
Marketing letters : a journal of research in marketing
321
Journal of marketing
319
Economics letters
312
Journal of marketing management : MM
312
International journal of industrial organization
309
International journal of retail & distribution management
307
The international review of retail, distribution and consumer research
307
Discussion paper / Centre for Economic Policy Research
299
Cogent business & management
298
Journal of marketing communications
296
Journal of the Academy of Marketing Science
296
Journal of fashion marketing and management
293
The journal of consumer marketing
285
Journal of consumer behaviour : an international research review
284
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ECONIS (ZBW)
365
USB Cologne (EcoSocSci)
1
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1
Cross-channel effects of price promotions : an empirical analysis of the multi-channel grocery retail sector
Breugelmans, Els
;
Campo, Katia
- In:
Journal of retailing
92
(
2016
)
3
,
pp. 333-351
Persistent link: https://www.econbiz.de/10011566709
Saved in:
2
Retailer categorization : how store-format price image influences expected prices and consumer choices
Koschmann, Anthony
;
Isaac, Mathew S.
- In:
Journal of retailing
94
(
2018
)
4
,
pp. 364-379
Persistent link: https://www.econbiz.de/10011958213
Saved in:
3
Store brand quality and retailer's product line design
Chung, Hwan
;
Lee, Eunkyu
- In:
Journal of retailing
93
(
2017
)
4
,
pp. 527-540
Persistent link: https://www.econbiz.de/10011790717
Saved in:
4
Effects of online and offline advertising and their synergy on direct telephone sales
Lu, Qiang
;
Singh, Sonika
;
DeRoos, Nicolas
- In:
Journal of retailing
99
(
2023
)
3
,
pp. 337-352
Persistent link: https://www.econbiz.de/10014461656
Saved in:
5
Strategic role of retailer bundling in a distribution channel
Cao, Qingning
;
Geng, Xianjun
;
Zhang, Jun
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 50-67
Persistent link: https://www.econbiz.de/10010500760
Saved in:
6
Substitution or promotion? : the impact of price discounts on cross-channel sales of digital movies
Gong, Jing
;
Smith, Michael D.
;
Telang, Rahul
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 343-357
Persistent link: https://www.econbiz.de/10011309661
Saved in:
7
Effect of store brand introduction on channel price leadership : an empirical investigation
Chung, Hwan
;
Lee, Eunkyu
- In:
Journal of retailing
94
(
2018
)
1
,
pp. 21-32
Persistent link: https://www.econbiz.de/10011833431
Saved in:
8
Game-theory coordination mechanisms in distribution channels : integration and extensions for models without competition
Ingene, Charles A.
;
Taboubi, Sihem
;
Zaccour, Georges
- In:
Journal of retailing
88
(
2012
)
4
,
pp. 476-496
Persistent link: https://www.econbiz.de/10009707159
Saved in:
9
Pure components versus pure bundling in a marketing channel
Girju, Marina
;
Prasad, Ashutosh
;
Ratchford, Brian Thomas
- In:
Journal of retailing
89
(
2013
)
4
,
pp. 423-437
Persistent link: https://www.econbiz.de/10010226427
Saved in:
10
Resale price maintenance : customer service without free riding
Ingene, Charles A.
;
Parry, Mark E.
;
Xu, Zibin
- In:
Journal of retailing
96
(
2020
)
4
,
pp. 563-577
Persistent link: https://www.econbiz.de/10012495494
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