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How close do we feel to virtual product to make a purchase decision? : impact of perceived proximity to virtual product and temporal purchase intention
Poushneh, Atieh - In: Journal of retailing and consumer services 63 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012665918
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Me or just like me? : the role of virtual try-on and physical appearance in apparel m-retailing
Plotkina, Daria; Saurel, Hélène - In: Journal of retailing and consumer services 51 (2019), pp. 362-377
Persistent link: https://www.econbiz.de/10012115154
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I virtually try it ... I want it ! : virtual Fitting Room : a tool to increase on-line and off-line exploratory behavior, patronage and purchase intentions
Beck, Marie; Crié, Dominique - In: Journal of retailing and consumer services 40 (2018), pp. 279-286
Persistent link: https://www.econbiz.de/10011801986
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Green power of virtual influencer : the role of virtual influencer image, emotional appeal, and product involvement
Jiang, Kan; Zheng, Junyuan; Luo, Shaohua - In: Journal of retailing and consumer services 77 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10014462270
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Virtually responsible? : attribution of responsibility toward human vs. virtual influencers and the mediating role of mind perception
Liu, Fanjue; Lee, Yu-Hao - In: Journal of retailing and consumer services 77 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10014462366
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Augmented reality : research agenda for studying the impact of its media characteristics on consumer behaviour
Javornik, Ana - In: Journal of retailing and consumer services 30 (2016), pp. 252-261
Persistent link: https://www.econbiz.de/10011473219
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Technology acceptance modeling of augmented reality at the point of sale : can surveys be replaced by an analysis of online reviews?
Rese, Alexandra; Schreiber, Stefanie; Baier, Daniel - In: Journal of retailing and consumer services 21 (2014) 5, pp. 869-876
Persistent link: https://www.econbiz.de/10010407211
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The impact of "e-atmospherics" on physical stores
Poncin, Ingrid; Mimoun, Mohamed Slim Ben - In: Journal of retailing and consumer services 21 (2014) 5, pp. 851-859
Persistent link: https://www.econbiz.de/10010407213
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Exploring information technology success of augmented reality retail applications in retail food chain
Chiu, Candy Lim; Ho, Han Chiang; Yu, Tiancheng; Liu, Yijun - In: Journal of retailing and consumer services 61 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012581894
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The impact of user perceptions of AR on purchase intention of location-based AR navigation systems
Jung, Timothy; Bae, Sujin; Moorhouse, Natasha; Kwon, Ohbyung - In: Journal of retailing and consumer services 61 (2021), pp. 1-17
Persistent link: https://www.econbiz.de/10012581917