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The differential success of movie trailers
Suckfüll, Monika; Moellering, Kristin - In: Journal of retailing and consumer services 22 (2015), pp. 138-144
Persistent link: https://www.econbiz.de/10010468487
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Consumer personality and lifestyles at the box office and beyond : how demographics, lifestyles and personalities predict movie consumption
Palomba, Anthony - In: Journal of retailing and consumer services 55 (2020), pp. 1-11
Persistent link: https://www.econbiz.de/10012268843
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Demand for cinema and diverging tastes of critics and audiences
Wallentin, Erik - In: Journal of retailing and consumer services 33 (2016), pp. 72-81
Persistent link: https://www.econbiz.de/10011598623
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Price versus service : can retailers beat showrooming with competence?
Schneider, Patricia J.; Zielke, Stephan - In: Journal of retailing and consumer services 61 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012581935
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Dynamic pricing for new experience products in pre-sale mode with social learning
Lu, Danning; Wang, Pengyu - In: Journal of retailing and consumer services 76 (2024), pp. 1-14
Persistent link: https://www.econbiz.de/10014460794
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Consumer responses to planned obsolescence
Kuppelwieser, Volker; Klaus, Philipp; Manthiou, Aikaterini - In: Journal of retailing and consumer services 47 (2019), pp. 157-165
Persistent link: https://www.econbiz.de/10011995548
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Interplays between manufacturer advertising and retailer store brand introduction : agency vs. wholesale contracts
Shen, Qichao; He, Bo; Qing, Qiankai - In: Journal of retailing and consumer services 64 (2022), pp. 1-17
Persistent link: https://www.econbiz.de/10013209532
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Channel strategies for dual-channel firms to counter strategic consumers
He, Peng; He, Yong; Zhou, Li - In: Journal of retailing and consumer services 70 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014240301
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Short-term or long-term cooperation between retailer and MCN? : new launched products sales strategies in live streaming e-commerce
Mao, Zhaofang; Du, Zelin; Yuan, Ruiying; Miao, Qiqi - In: Journal of retailing and consumer services 67 (2022), pp. 1-17
Persistent link: https://www.econbiz.de/10013364465
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Retailer's decoy strategy versus consumers' reference price effect in a retailer-Stackelberg supply chain
Yuan, Yichao; Xiao, Tiaojun - In: Journal of retailing and consumer services 68 (2022), pp. 1-7
Persistent link: https://www.econbiz.de/10013366393