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~isPartOf:"Journal of retailing and consumer services"
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Brand management
286
Markenführung
286
Consumer behaviour
255
Konsumentenverhalten
255
Brand image
163
Markenimage
163
Brand
141
Markenartikel
139
Beziehungsmarketing
105
Relationship marketing
105
Einzelhandel
78
Retail trade
78
Social Web
53
Social web
53
Internet marketing
39
Online-Marketing
39
Customer satisfaction
35
Kundenzufriedenheit
35
Handelsmarke
34
Store brand
34
Luxury goods
29
Luxusgüter
29
Brand loyalty
27
Markentreue
24
Marketing management
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Marketingmanagement
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Fashion
22
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Social media
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Emotion
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Online retailing
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Online-Handel
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Vertrauen
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Advertising effects
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Dienstleistungsqualität
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Service quality
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Werbewirkung
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Viral marketing
14
Virales Marketing
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English
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Park, Jungkun
8
Dawes, John
5
Khan, Imran
5
Loureiro, Sandra Maria Correia
5
Mortimer, Gary
4
Prentice, Catherine
4
Baumann, Chris
3
Dhir, Amandeep
3
Hollebeek, Linda D.
3
Huang, Zongsheng
3
Hyun, Hyowon
3
Japutra, Arnold
3
Kumar, Vikas
3
Lombart, Cindy
3
Park, Hyejune
3
Talwar, Shalini
3
Trinh, Giang
3
Ahn, Jiseon
2
Alalwan, Ali Abdallah
2
Algharabat, Raed
2
Anesbury, Zachary
2
Anselmsson, Johan
2
Aslam, Usman
2
Augusto, Mário Gomes
2
Brown, James R.
2
Burt, Steven
2
Carlson, Jamie
2
Casidy, Riza
2
Chakrabarti, Somnath
2
Cheung, Man Lai
2
Cliquet, Gérard
2
Diallo, Mbaye Fall
2
Dwivedi, Abhishek
2
Ekinci, Yuksel
2
Elms, Jonathan
2
Eugene Cheng-xi Aw
2
Fatma, Mobin
2
Fazal-e-Hasan, Syed
2
González-Benito, Óscar
2
Grimmer, Martin
2
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
Published in...
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Journal of retailing and consumer services
SpringerLink / Bücher
1,085
Journal of business research : JBR
891
The journal of brand management : an international journal
561
The journal of product & brand management
387
Springer eBook Collection
369
Strategic management journal
260
Industrial marketing management : the international journal for industrial and high-tech firms
234
Gabler Edition Wissenschaft
202
Technological forecasting & social change : an international journal
198
Long range planning : LRP ; international journal of strategic management
184
Harvard business review : HBR
180
European Sport management quarterly : ESMQ
166
Harvard-Business-Manager : das Wissen der Besten
166
Europäische Hochschulschriften / 5
165
Journal of business strategy
154
Research
153
Journal of sport management : the official journal of the North American Society of Sport Management
152
Springer eBook Collection / Business and Economics
151
Business horizons
149
Journal of strategic marketing
149
International journal of hospitality management
148
Sport management review
146
European journal of marketing : EJM
143
Business strategy and the environment
133
International journal of sport management and marketing : IJSMM
131
Management decision : MD
126
Journal of strategy and management
124
Strategy & leadership : a publication of Strategic Leadership Forum
119
Marketing intelligence & planning
115
Psychology & marketing
113
Asia Pacific journal of marketing and logistics
112
Journal of business ethics : JOBE
110
Journal of marketing communications
109
Journal of marketing management : MM
107
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
105
Cogent business & management
103
Premier reference source
103
Journal of the Academy of Marketing Science
98
California management review
95
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ECONIS (ZBW)
298
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1
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298
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1
Explaining NFL fans' purchase intentions for revered and reviled teams : a dual-process perspective
Sierra, Jeremy J.
;
Taute, Harry A.
;
Heiser, Robert S.
- In:
Journal of retailing and consumer services
19
(
2012
)
3
,
pp. 332-342
Persistent link: https://www.econbiz.de/10009541302
Saved in:
2
Social media content strategy for sport clubs to drive fan engagement
Annamalai, Balamurugan
;
Yoshida, Masayuki
;
Varshney, Sanjeev
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012648956
Saved in:
3
Does brand orientation contribute to retailers' success? : an empirical study in the South African market
Schmidt, Holger J.
;
Mason, Roger B.
;
Steenkamp, Pieter
; …
- In:
Journal of retailing and consumer services
38
(
2017
),
pp. 210-222
Persistent link: https://www.econbiz.de/10011743275
Saved in:
4
The more things change the more they stay the same : a replicated study of small retail firm resources
Grimmer, Louise
;
Grimmer, Martin
;
Mortimer, Gary
- In:
Journal of retailing and consumer services
44
(
2018
),
pp. 54-63
Persistent link: https://www.econbiz.de/10011904318
Saved in:
5
Customer intimacy and commitment to relationships with firms in five different sectors : preliminary evidence
Bügel, Marnix S.
;
Verhoef, Peter C.
;
Buunk, Bram
- In:
Journal of retailing and consumer services
18
(
2011
)
4
,
pp. 247-258
Persistent link: https://www.econbiz.de/10009232597
Saved in:
6
Editorial: Innovation management in retailing : from consumer perspective to corporate strategy
Pantano, Eleonora
- In:
Journal of retailing and consumer services
21
(
2014
)
5
,
pp. 825-826
Persistent link: https://www.econbiz.de/10010407218
Saved in:
7
Coordinating the international retailing firm: exploratory models and evaluations of structural, systemic, and cultural options
Swoboda, Bernhard
;
Anderer, Michael
- In:
Journal of retailing and consumer services
15
(
2008
)
2
,
pp. 104-117
Persistent link: https://www.econbiz.de/10003699334
Saved in:
8
Designing retail : unravelling coping strategies through emphatic interviewing owner managers
Madsen, Signe Mørk
;
Petermans, Ann
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012269084
Saved in:
9
Extending the resource-based view : effects of strategic orientation toward community on small business performance
Campbell, Jeffrey
;
Park, Joohyung
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 302-308
Persistent link: https://www.econbiz.de/10011629335
Saved in:
10
Configurations of business strategy and marketing channels for e-commerce and traditional retail formats : a qualitative comparisonanalysis (QCA) in sporting goods retailing
Johansson, Tobias
;
Kask, Johan
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 326-333
Persistent link: https://www.econbiz.de/10011629446
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