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~isPartOf:"Journal of revenue and pricing management"
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Journal of revenue and pricing management
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Decoding price promotions : a moderated mediation model of fairness, trust, and deal proneness
Dawra, Jagrook
;
Katyal, Kanupriya
- In:
Journal of revenue and pricing management
22
(
2023
)
4
,
pp. 248-265
Persistent link: https://www.econbiz.de/10014326701
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