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~isPartOf:"Journal of service management"
~person:"Bruhn, Manfred"
~person:"Gebauer, Heiko"
~person:"Kowalkowski, Christian"
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Bundling strategy
8
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8
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Bruhn, Manfred
Gebauer, Heiko
Kowalkowski, Christian
Edvardsson, Bo
8
Jaakkola, Elina
6
Witell, Lars
6
Gustafsson, Anders
4
McColl-Kennedy, Janet R.
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Reynoso, Javier
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Tilebein, Meike
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Journal of service management
Forum Dienstleistungsmanagement
20
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of business research : JBR
10
SpringerLink / Bücher
10
Wissenschaft & Praxis
10
The journal of business & industrial marketing
9
Dienstleistungsmanagement : Jahrbuch
8
Journal of Service Management
6
Springer eBook Collection
6
Meffert-Marketing-Edition
5
Meffert Marketing Edition
4
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
3
Journal of Business & Industrial Marketing
3
Journal of business-to-business marketing
3
Springer eBooks / Business and Economics
3
European management journal
2
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
2
International journal of production economics
2
Journal of service research : JSR
2
Management, Prozessgestaltung, Kundenperspektive
2
Managing service quality : MSQ ; an international journal
2
Springer eBook Collection / Business and Economics
2
Technological forecasting & social change : an international journal
2
Asia Pacific Journal of Marketing and Logistics
1
Asia Pacific journal of marketing and logistics
1
Basler Schriften zum Marketing
1
Benchmarking : an international journal ; BIJ
1
Benchmarking: An International Journal
1
Business strategy series
1
Chinese Management Studies
1
Chinese management studies : CMS
1
Commodity Marketing : Grundlagen, Besonderheiten, Erfahrungen
1
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
1
Dienstleistungscontrolling
1
Dissertations from the International Graduate School of Management and Industrial Engineering
1
Erfolgreich mit After Sales Services : Geschäftsstrategien für Servicemanagement und Ersatzteillogistik
1
Erfolgsfaktor Marke : neue Strategien des Markenmanagements
1
Essentials
1
European Journal of Innovation Management
1
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ECONIS (ZBW)
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1
Competing in business-to-business sectors through pay-per-use
services
Gebauer, Heiko
;
Haldimann, Marella
;
Saul, Caroline Jennings
- In:
Journal of service management
28
(
2017
)
5
,
pp. 914-935
Persistent link: https://www.econbiz.de/10011801831
Saved in:
2
Exploring the alignment between service strategy and service innovation
Lightfoot, Howard
;
Gebauer, Heiko
- In:
Journal of service management
22
(
2011
)
5
,
pp. 664-683
Persistent link: https://www.econbiz.de/10009406382
Saved in:
3
The risks of providing
services
: differential risk effects of the service-development strategies of customisation, bundling, and range
Nordin, Fredrik
;
Kindström, Daniel
;
Kowalkowski, Christian
- In:
Journal of service management
22
(
2011
)
3
,
pp. 390-408
Persistent link: https://www.econbiz.de/10009239535
Saved in:
4
Solutions offerings : a critical review and reconceptualisation
Nordin, Fredrik
;
Kowalkowski, Christian
- In:
Journal of service management
21
(
2010
)
4
,
pp. 441-459
Persistent link: https://www.econbiz.de/10008656292
Saved in:
5
Exploring the interrelationship among patterns of service strategy changes and organizational design elements
Gebauer, Heiko
;
Fischer, Thomas
;
Fleisch, Elgar
- In:
Journal of service management
21
(
2010
)
1
,
pp. 103-129
Persistent link: https://www.econbiz.de/10003964402
Saved in:
6
Service-driven manufacturing : provision, evolution and financial impact of
services
in industrial firms
Gebauer, Heiko
;
Ren, Guang-jie
;
Valtakoski, Aku
; …
- In:
Journal of service management
23
(
2012
)
1
,
pp. 120-136
Persistent link: https://www.econbiz.de/10009534365
Saved in:
7
Exploitation or exploration in service business development? : insights from a dynamic capabilities perspective
Fischer, Thomas
;
Gebauer, Heiko
;
Gregory, Mike
;
Ren, …
- In:
Journal of service management
21
(
2010
)
5
,
pp. 591-624
Persistent link: https://www.econbiz.de/10008749728
Saved in:
8
Adding
services
to product-based portfolios : an exploration of the implications for the sales function
Kindström, Daniel
;
Kowalkowski, Christian
;
Alejandro, …
- In:
Journal of service management
26
(
2015
)
3
,
pp. 372-393
Persistent link: https://www.econbiz.de/10011388506
Saved in:
9
The impact of service orientation in corporate culture on business performance in manufacturing companies
Gebauer, Heiko
;
Edvardsson, Bo
;
Bjurko, Margareta
- In:
Journal of service management
21
(
2010
)
2
,
pp. 237-259
Persistent link: https://www.econbiz.de/10003987104
Saved in:
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