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The marketing practices-performance relationship in professional service firms
Sweeney, Jillian C.; Soutar, Geoffrey N.; … - In: Journal of service management 22 (2011) 3, pp. 292-316
Persistent link: https://www.econbiz.de/10009239541
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Co-creating service experience practices
McColl-Kennedy, Janet R.; Cheung, Lilliemay; Ferrier, … - In: Journal of service management 26 (2015) 2, pp. 249-275
Persistent link: https://www.econbiz.de/10011401339
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Linking service design to value creation and service research
Andreassen, Tor Wallin; Kristensson, Per; Lervik-Olsen, Line - In: Journal of service management 27 (2016) 1, pp. 21-29
Persistent link: https://www.econbiz.de/10011482091
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The changing role of the health care customer : review, synthesis and research agenda
McColl-Kennedy, Janet R.; Snyder, Hannah; Elg, Mattias; … - In: Journal of service management 28 (2017) 1, pp. 2-33
Persistent link: https://www.econbiz.de/10011654983