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Customer Targeting: A Neural N...
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Beziehungsmarketing
106
Relationship marketing
106
Consumer behaviour
55
Konsumentenverhalten
55
Customer satisfaction
40
Kundenzufriedenheit
40
Dienstleistungsqualität
37
Service quality
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Customer integration
26
Kundenintegration
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15
Social Web
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Betriebliche Wertschöpfung
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Dienstleistung
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14
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13
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13
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Customer value
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Markenartikel
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Soziale Beziehungen
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Aksoy, Lerzan
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Edvardsson, Bo
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Jaakkola, Elina
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McColl-Kennedy, Janet R.
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Keiningham, Timothy
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Malthouse, Edward C.
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Nijssen, E. J.
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Halinen, Aino
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Hammedi, Wafa
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Heinonen, Kristina
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Helkkula, Anu
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Hillebrand, Bas
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Hollebeek, Linda D.
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Kandampully, Jay
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Kunz, Werner
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Lariviere, Bart
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Journal of service management
Journal of business research : JBR
664
Journal of retailing and consumer services
594
Industrial marketing management : the international journal for industrial and high-tech firms
409
SpringerLink / Bücher
325
International journal of hospitality management
285
The journal of services marketing
225
The journal of business & industrial marketing
194
The service industries journal
187
Journal of strategic marketing
171
Journal of the Academy of Marketing Science
164
International journal of production research
156
International journal of electronic customer relationship management : IJECRM
140
European journal of operational research : EJOR
129
Journal of marketing
125
International journal of contemporary hospitality management
123
Gabler Edition Wissenschaft
122
Journal of travel and tourism marketing
119
Journal of hospitality marketing & management
117
Journal of service research : JSR
117
Tourism management : research, policies, practice
117
The journal of product & brand management
111
Asia Pacific journal of marketing and logistics
107
Cogent business & management
106
Psychology & marketing
104
Journal of retailing
103
The journal of brand management : an international journal
101
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
98
European journal of marketing : EJM
97
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
89
International journal of production economics
88
International journal of forecasting
86
Technological forecasting & social change : an international journal
86
The international journal of bank marketing : IJBM
86
Springer eBook Collection / Business and Economics
84
Journal of marketing management : MM
83
Service business
81
International journal of business information systems : IJBIS
80
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ECONIS (ZBW)
107
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1
Data-driven services marketing in a connected world
Kumar, V.
;
Chattaraman, Veena
;
Neghina, Carmen
;
Skiera, …
- In:
Journal of service management
24
(
2013
)
3
,
pp. 330-352
Persistent link: https://www.econbiz.de/10009765050
Saved in:
2
Linking service design to value creation and service research
Andreassen, Tor Wallin
;
Kristensson, Per
;
Lervik-Olsen, Line
- In:
Journal of service management
27
(
2016
)
1
,
pp. 21-29
Persistent link: https://www.econbiz.de/10011482091
Saved in:
3
A process-output classification for customer participation in services
Dong, Beibei
;
Sivakumar, K.
- In:
Journal of service management
26
(
2015
)
5
,
pp. 726-750
Persistent link: https://www.econbiz.de/10011503557
Saved in:
4
Online customer engagement : creating social environments through brand community constellations
Hammedi, Wafa
;
Kandampully, Jay
;
Zhang, Ting Ting Christina
- In:
Journal of service management
26
(
2015
)
5
,
pp. 777-806
Persistent link: https://www.econbiz.de/10011503583
Saved in:
5
The role of staff engagement in facilitating staff-led value co-creation
Merrilees, Bill
;
Miller, Dale
;
Yakimova, Raisa
- In:
Journal of service management
28
(
2017
)
2
,
pp. 250-264
Persistent link: https://www.econbiz.de/10011704036
Saved in:
6
Poor and rich customers in the service encounter
Söderlund, Magnus
- In:
Journal of service management
28
(
2017
)
2
,
pp. 265-283
Persistent link: https://www.econbiz.de/10011704037
Saved in:
7
Exploring the impact of rewarded social media engagement in loyalty programs
Rehnen, Lena-Marie
;
Bartsch, Silke
;
Kull, Marina
; …
- In:
Journal of service management
28
(
2017
)
2
,
pp. 305-328
Persistent link: https://www.econbiz.de/10011704053
Saved in:
8
Healthcare experience quality : an empirical exploration using content analysis techniques
Ponsignon, Frederic
;
Smart, Andi
;
Williams, Mike
;
Hall, …
- In:
Journal of service management
26
(
2015
)
3
,
pp. 460-485
Persistent link: https://www.econbiz.de/10011389090
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9
Customer participation management : developing a comprehensive framework and a research agenda
Mustak, Mekhail
;
Jaakkola, Elina
;
Halinen, Aino
; …
- In:
Journal of service management
27
(
2016
)
3
,
pp. 250-275
Persistent link: https://www.econbiz.de/10011583407
Saved in:
10
Why did they do it? : how customers’ self-service technology introduction attributions affect the customer-provider relationship
Nijssen, E. J.
;
Schepers, Jeroen J. L.
;
Belanche, Daniel
- In:
Journal of service management
27
(
2016
)
3
,
pp. 276-298
Persistent link: https://www.econbiz.de/10011583413
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