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Journal of service management
Industrial marketing management : the international journal for industrial and high-tech firms
25
Journal of marketing management : MM
11
Marketing theory
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European Management Journal
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Revue française du marketing
7
European Journal of Marketing
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European management journal : publ. twice a year for the Scottish Business School
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Revue française de gestion : hommes et techniques
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Gestion 2000
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Journal of Business & Industrial Marketing
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Journal of business research : JBR
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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MERCATI E COMPETITIVITÀ
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Qualitative Market Research: An International Journal
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Business horizons
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International Marketing Review
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International business review : the official journal of the European International Business Academy
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International journal of arts management
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Journal of Product & Brand Management
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Management learning : the journal for managerial and organizational learning
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Marketing management : a cultural perspective
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The Oxford handbook of project management
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The journal of brand management : an international journal
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The journal of business & industrial marketing
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AMS review : official publication of the Academy of Marketing Science
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After the crisis : rethinking finance
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An Informa business
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Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l'Administration
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Co-creating the collective service experience
Carù, Antonella
;
Cova, Bernard
- In:
Journal of service management
26
(
2015
)
2
,
pp. 276-294
Persistent link: https://www.econbiz.de/10011401341
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2
Giving form to future branding realities
Cova, Bernard
;
Cantone, Luigi
;
Testa, Pierpaolo
- In:
Journal of service management
33
(
2022
)
3
,
pp. 417-427
Persistent link: https://www.econbiz.de/10013325583
Saved in:
3
Special issue: trajectories for future research on branding
Cova, Bernard
(
ed.
);
Cantone, Luigi
(
ed.
); …
-
2022
Persistent link: https://www.econbiz.de/10013325653
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