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~isPartOf:"Journal of strategic marketing"
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Journal of strategic marketing
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Branding in UK banks and building societies : a relationship approach
Farquhar, Jillian Dawes
- In:
Journal of strategic marketing
19
(
2011
)
1
,
pp. 43-56
Persistent link: https://www.econbiz.de/10008936992
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Branding in UK banks and building societies: a relationship approach
Farquhar, Jillian Dawes
- In:
Journal of strategic marketing
19
(
2011
)
1
,
pp. 43-57
Persistent link: https://www.econbiz.de/10008844989
Saved in:
3
Fair Trade marketing: an exploration through qualitative research
Wright, Len Tiu
;
Heaton, Simon
- In:
Journal of strategic marketing
14
(
2006
)
4
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pp. 411-426
Persistent link: https://www.econbiz.de/10007600192
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