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The scarcity of beauty : how and why product aesthetics mobilize consumer acquisition effort
Wu, Freeman; Reimann, Martin; Pol, Gratiana; Park, C. Whan - In: Journal of the Academy of Marketing Science 51 (2023) 6, pp. 1245-1265
Persistent link: https://www.econbiz.de/10014446655
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Responsibilities of a Good Reviewer: Lessons Learned from Kindergarten
Macinnis, Debbie - In: Journal of the Academy of Marketing Science 31 (2003) 3, pp. 344-345
Persistent link: https://www.econbiz.de/10006151026
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Responsibilities of a Good Reviewer: Lessons Learned from Kindergarten
Macinnis, Debbie - In: Journal of the Academy of Marketing Science 31 (2003) 3, pp. 344
Persistent link: https://www.econbiz.de/10006151027
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Reflections on Research in Marketing and Reviewing for Scholarly Journals Invited Essays by JAMS 2000-2003 Outstanding Reviewer Award Recipients: Introduction to Special Section
Chandy, Rajesh K.; Homburg, Christian; Macinnis, Debbie; … - In: Journal of the Academy of Marketing Science 31 (2003) 3, pp. 312-313
Persistent link: https://www.econbiz.de/10006151042
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Reflections on Research in Marketing and Reviewing for Scholarly Journals Invited Essays by JAMS 2000-2003 Outstanding Reviewer Award Recipients: Introduction to Special Section
Chandy, Rajesh K.; Homburg, Christian; Macinnis, Debbie; … - In: Journal of the Academy of Marketing Science 31 (2003) 3, pp. 312
Persistent link: https://www.econbiz.de/10006151043