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Vlachos, Pavlos A.; Tsamakos, Argiris; Vrechpopoulos, … - In: Journal of the Academy of Marketing Science 37 (2009) 2, pp. 170-180

Persistent link: https://www.econbiz.de/10003851355

Johnson, Allison R.; Folkes, Valerie S. - In: Journal of the Academy of Marketing Science 35 (2007) 3, pp. 317-328

Persistent link: https://www.econbiz.de/10003531698

Mikolon, Sven; Quaiser, Benjamin; Wieseke, Jan - In: Journal of the Academy of Marketing Science 43 (2015) 4, pp. 512-527

Persistent link: https://www.econbiz.de/10011306301

Steiner, Michael; Eggert, Andreas; Ulaga, Wolfgang; … - In: Journal of the Academy of Marketing Science 44 (2016) 2, pp. 151-165

Persistent link: https://www.econbiz.de/10011453165

Marinova, Detelina; Singh, Jagdip - In: Journal of the Academy of Marketing Science 42 (2014) 6, pp. 596-618

Persistent link: https://www.econbiz.de/10010466660

Brocato, E. Deanne; Baker, Julie; Voorhees, Clay M. - In: Journal of the Academy of Marketing Science 43 (2015) 2, pp. 200-220

Persistent link: https://www.econbiz.de/10010504690

Wirtz, Jochen; McColl-Kennedy, Janet R. - In: Journal of the Academy of Marketing Science 38 (2010) 5, pp. 654-675

Persistent link: https://www.econbiz.de/10008747760

Bolton, Ruth N.; Gustafsson, Anders; Tarasi, Crina O.; … - In: Journal of the Academy of Marketing Science 50 (2022) 1, pp. 85-107

Persistent link: https://www.econbiz.de/10012819742

Wan, Echo Wen; Chan, Kimmy Wa; Chen, Rocky Peng - In: Journal of the Academy of Marketing Science 44 (2016) 6, pp. 746-769

Persistent link: https://www.econbiz.de/10011614103

Ou, Yi-Chun; Verhoef, Peter C.; Wiesel, Thorsten - In: Journal of the Academy of Marketing Science 45 (2017) 3, pp. 336-356

Persistent link: https://www.econbiz.de/10011684991