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The interplay of drivers and deterrents of opportunism in buyer-supplier relationships
Wang, Qiong; Li, Julie Juan; Ross, William T.; … - In: Journal of the Academy of Marketing Science 41 (2013) 1, pp. 111-131
Persistent link: https://www.econbiz.de/10009719763
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The interplay of drivers and deterrents of opportunism in buyer–supplier relationships
Wang, Qiong; Li, Julie Juan; Ross, William T.; … - In: Journal of the Academy of Marketing Science 41 (2013) 1, pp. 111-131
Persistent link: https://www.econbiz.de/10010063345
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Toward a “theoretical toolbox” for sustainability research in marketing
Connelly, Brian L.; Ketchen, David J.; Slater, Stanley F. - In: Journal of the Academy of Marketing Science 39 (2011) 1, pp. 86-100
Persistent link: https://www.econbiz.de/10008909605
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Toward a “theoretical toolbox” for sustainability research in marketing
Connelly, Brian L.; Ketchen, David J.; Slater, Stanley F. - In: Journal of the Academy of Marketing Science 39 (2011) 1, pp. 86-101
Persistent link: https://www.econbiz.de/10008780881
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Marketing and organization theory: opportunities for synergy
Ketchen, David J.; Hult, G. Tomas M. - In: Journal of the Academy of Marketing Science 39 (2011) 4, pp. 481-484
Persistent link: https://www.econbiz.de/10009255253