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Customer participation in services : domain, scope, and boundaries
Dong, Beibei; Sivakumar, K. - In: Journal of the Academy of Marketing Science 45 (2017) 6, pp. 944-965
Persistent link: https://www.econbiz.de/10011779550
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The effects of customer participation in co-created service recovery
Dong, Beibei; Evans, Kenneth R.; Zou, Shaoming - In: Journal of the Academy of Marketing Science 36 (2008) 1, pp. 123-137
Persistent link: https://www.econbiz.de/10003679924
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The effects of customer participation in co-created service recovery
Dong, Beibei; Evans, Kenneth R.; Zou, Shaoming - In: Journal of the Academy of Marketing Science 36 (2008) 1, pp. 123-137
Persistent link: https://www.econbiz.de/10007908091
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Overbidding in electronic auctions : factors influencing the propensity to overbid and the magnitude of overbidding
Feng, Cong; Fay, Scott; Sivakumar, K. - In: Journal of the Academy of Marketing Science 44 (2016) 2, pp. 241-260
Persistent link: https://www.econbiz.de/10011453228
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Global innovation generation and financial performance in business-to-business relationships : the case of cross-border alliances in the pharmaceutical industry
Sivakumar, K.; Roy, Subroto; Zhu, JianJun; Hanvanich, … - In: Journal of the Academy of Marketing Science 39 (2011) 5, pp. 757-776
Persistent link: https://www.econbiz.de/10009381719
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Self-service technology effectiveness: the role of design features and individual traits
Zhu, Zhen; Nakata, Cheryl; Sivakumar, K.; Grewal, Dhruv - In: Journal of the Academy of Marketing Science 35 (2007) 4, pp. 492-506
Persistent link: https://www.econbiz.de/10007877466
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The Relationship of Learning and Memory With Organizational Performance: The Moderating Role of Turbulence
Hanvanich, Sangphet; Sivakumar, K.; Hult, G.Tomas M. - In: Journal of the Academy of Marketing Science 34 (2006) 4, pp. 600-612
Persistent link: https://www.econbiz.de/10007278675
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Innovation Generation in Supply Chain Relationships: A Conceptual Model and Research Propositions
Roy, Subroto; Sivakumar, K.; Wilkinson, Ian F. - In: Journal of the Academy of Marketing Science 32 (2004) 1, pp. 61-79
Persistent link: https://www.econbiz.de/10006150830
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Instituting the Marketing Concept in a Multinational Setting: The Role of National Culture
Nakata, Cheryl; Sivakumar, K. - In: Journal of the Academy of Marketing Science 29 (2001) 3, pp. 255-275
Persistent link: https://www.econbiz.de/10006152079
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Foreign Market Entry Mode Choice of Service Firms: A Contingency Perspective
Ekeledo, Ikechi; Sivakumar, K. - In: Journal of the Academy of Marketing Science 26 (1998) 4, pp. 274-292
Persistent link: https://www.econbiz.de/10006153097