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Virtual interorganizational relationships in business-to-business electronic markets : heterogeneity in the effects of organizational interdependence on relational outcomes
Mallapragada, Girish; Grewal, Rajdeep; Mehta, Raj; … - In: Journal of the Academy of Marketing Science 43 (2015) 5, pp. 610-628
Persistent link: https://www.econbiz.de/10011340268
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Environments, unobserved heterogeneity, and the effect of market orientation on outcomes for high-tech firms
Grewal, Rajdeep; Chandrashekaran, Murali; Johnson, Jean L. - In: Journal of the Academy of Marketing Science 41 (2013) 2, pp. 206-233
Persistent link: https://www.econbiz.de/10009736678
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Crises in business markets : implications for interfirm linkages
Grewal, Rajdeep; Johnson, Jean L.; Sarker, Suprateek - In: Journal of the Academy of Marketing Science 35 (2007) 3, pp. 398-416
Persistent link: https://www.econbiz.de/10003531883
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Environments, unobserved heterogeneity, and the effect of market orientation on outcomes for high-tech firms
Grewal, Rajdeep; Chandrashekaran, Murali; Johnson, Jean L. - In: Journal of the Academy of Marketing Science 41 (2013) 2, pp. 206-233
Persistent link: https://www.econbiz.de/10010075599
Cover Image
Crises in business markets: implications for interfirm linkages
Grewal, Rajdeep; Johnson, Jean L.; Sarker, Suprateek - In: Journal of the Academy of Marketing Science 35 (2007) 3, pp. 398-416
Persistent link: https://www.econbiz.de/10007757368