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Green, Paul E.
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Krieger, Abba M.
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Journal of the Market Research Society : JMRS
Journal of marketing research : JMR
29
Journal of modelling in management
15
Marketing Science
13
Fundamentals of marketing research ; Vol. 6
11
Management science : journal of the Institute for Operations Research and the Management Sciences
10
Management Science
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Marketing research : a magazine of management and applications
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Journal of Modelling in Management
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Legends in marketing
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Marketing research and modeling : progress and prospects; a tribute to Paul E. Green
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Strategic management journal
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
European Journal of Operational Research
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European journal of operational research : EJOR
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Journal of marketing
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Business Horizons
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Business horizons
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Computational Statistics & Data Analysis
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International Series in Quantitative Marketing
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Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
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Marketing letters : a journal of research in marketing
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Marketing models : quantitative and behavioral
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Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
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The journal of business : B
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Applications of the sciences in marketing management
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Interfaces : the INFORMS journal on the practice of operations research
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International series in quantitative marketing
2
Journal of Business Research
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Journal of Econometrics
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Journal of advertising research
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
2
Journal of econometrics
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Journal of the Academy of Marketing Science
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New-product forecasting : models and applications
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Report / Marketing Science Institute
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Report / Marketing Science Institute / Marketing Science Institute
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Research memorandum / Faculty of Economics, University of Groningen, Institute of Economical Research
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Research report / Graduate School Research Institute Systems, Organisations and Management
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Cluster-based market segmentation: Some further comparisons of alternative approaches
Green, Paul E.
;
Schaffer, Catherine M.
- In:
Journal of the Market Research Society : JMRS
40
(
1998
)
2
,
pp. 155-164
Persistent link: https://www.econbiz.de/10006700850
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2
A comparison of alternative approaches to cluster-based market segmentation
Green, Paul E.
;
Krieger, Abba M.
- In:
Journal of the Market Research Society : JMRS
37
(
1995
)
3
,
pp. 221-240
Persistent link: https://www.econbiz.de/10006708169
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3
A simple approach to target market advertising strategy
Green, Paul E.
;
Krieger, Abba M.
- In:
Journal of the Market Research Society : JMRS
35
(
1993
)
2
,
pp. 161-170
Persistent link: https://www.econbiz.de/10006712880
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