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~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Journal of vacation marketing : an international journal"
~isPartOf:"SpringerLink / Bücher"
~subject:"Internet marketing"
~subject:"Marktsegmentierung"
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Internet marketing
Marktsegmentierung
Holiday behaviour
533
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Journal of travel and tourism marketing
Journal of vacation marketing : an international journal
SpringerLink / Bücher
Tourism management : research, policies, practice
65
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
49
Journal of retailing and consumer services
38
Tourism analysis : an interdisciplinary tourism & hospitality journal
30
NBER working paper series
24
Journal of business research : JBR
22
International journal of contemporary hospitality management
21
Management science : journal of the Institute for Operations Research and the Management Sciences
21
Marketing intelligence & planning
21
Tourism management perspectives : TMP
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Europäische Hochschulschriften / 5
20
Journal of strategic marketing
20
Working paper / National Bureau of Economic Research, Inc.
20
Young consumers : insight and ideas for responsible marketers
20
Discussion paper / Centre for Economic Policy Research
18
Journal of vacation marketing
18
Journal of hospitality marketing & management
17
Tourism economics : the business and finance of tourism and recreation
16
European journal of operational research : EJOR
15
Journal of targeting, measurement and analysis for marketing
15
Gabler Edition Wissenschaft
14
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
14
Journal of revenue and pricing management
14
NBER Working Paper
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CESifo working papers
13
International journal of internet marketing and advertising : IJIMA
13
International journal of hospitality management
12
The journal of consumer marketing
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European journal of marketing : EJM
11
International journal of industrial organization
11
Journal of destination marketing & management
11
Journal of food products marketing
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Journal of marketing management : MM
11
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
11
Psychology & marketing
11
Segmentation in social marketing : process, methods and application
11
Asia Pacific journal of marketing and logistics
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ECONIS (ZBW)
104
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1
Wine
tourism
involvement : a
segmentation
of Chinese tourists
Gu, Qiushi
;
Zhang, Hanqin Qiu
;
King, Brian
;
Huang, Songshan
- In:
Journal of travel and tourism marketing
35
(
2018
)
5
,
pp. 633-648
Persistent link: https://www.econbiz.de/10011918031
Saved in:
2
Segmenting the senior
tourism
market in Ireland based on travel motivations
Ward, Aisling
- In:
Journal of vacation marketing : an international journal
20
(
2014
)
3
,
pp. 267-277
Persistent link: https://www.econbiz.de/10010390873
Saved in:
3
Segmenting Taiwanese tourists to China by ethnic identity and generation
Chen, Chun-Chu
;
Wang, Yao-Chin
;
Lin, Yueh-hsiu
;
Jiang, …
- In:
Journal of vacation marketing : an international journal
20
(
2014
)
2
,
pp. 181-191
Persistent link: https://www.econbiz.de/10010359536
Saved in:
4
Re-segmenting a gaming destination market : a fresh look at Mainland Chinese tourists in Macau
Li, Jun
;
Wong, IpKin Anthony
;
Kim, Woo Gon
- In:
Journal of vacation marketing : an international journal
23
(
2017
)
3
,
pp. 205-216
Persistent link: https://www.econbiz.de/10011772894
Saved in:
5
Segmenting foodies for a foodie destination
Kline, Carol
;
Lee, Seungwoo
;
Knollenberg, Whitney
- In:
Journal of travel and tourism marketing
35
(
2018
)
9
,
pp. 1234-1245
Persistent link: https://www.econbiz.de/10011942085
Saved in:
6
Segmenting wine tourists on the basis of involvement with wine
Nella, Athina
;
Christou, Evangelos
- In:
Journal of travel and tourism marketing
31
(
2014
)
7/8
,
pp. 783-798
Persistent link: https://www.econbiz.de/10010469259
Saved in:
7
Exploring the concept of perceived sustainability at tourist destinations : a market
segmentation
approach
Sánchez-Fernández, Raquel
;
Iniesta-Bonillo, M. Ángeles
; …
- In:
Journal of travel and tourism marketing
36
(
2019
)
2
,
pp. 176-190
Persistent link: https://www.econbiz.de/10012179387
Saved in:
8
Visitors' behavioural intention towards an episode of air pollution : a
segmentation
analysis
Carneiro, Maria João
;
Eusébio, Celeste
;
Rodrigues, Vitor
- In:
Journal of travel and tourism marketing
38
(
2021
)
6
,
pp. 622-639
Persistent link: https://www.econbiz.de/10012623385
Saved in:
9
Activity-based market
segmentation
of rural well-being tourists : comparing online information search
Pesonen, Juho
;
Tuohino, Anja
- In:
Journal of vacation marketing : an international journal
23
(
2017
)
2
,
pp. 145-158
Persistent link: https://www.econbiz.de/10011951164
Saved in:
10
Residents' place image : a meaningful psychographic variable for
tourism
segmentation
?
Stylidis, Dimitrios
;
Sit, Jason Kokho
;
Biran, Avital
- In:
Journal of travel and tourism marketing
35
(
2018
)
6
,
pp. 715-725
Persistent link: https://www.econbiz.de/10011918075
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