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Critical in-flight and ground-service factors influencing brand prestige and relationships between brand prestige, well-being perceptions, and brand loyalty : first-class passenger...
Ahn, Young-joo; Kim, Insin; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 32 (2015), pp. 114-138
Persistent link: https://www.econbiz.de/10011416160
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Keeping up with the Joneses : emergence of travel as a form of social comparison among millennials
Siegel, Lauren A.; Wang, Dan - In: Journal of travel and tourism marketing 36 (2019) 2, pp. 159-175
Persistent link: https://www.econbiz.de/10012179384
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The joint effects of need for status and mental imagery perspective on luxury hospitality consumption in China
Mou, Xinhai; Gao, Yixing; Yang, Wan - In: Journal of travel and tourism marketing 36 (2019) 9, pp. 1050-1060
Persistent link: https://www.econbiz.de/10012179529
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Motivations behind posting travel pictures for status : developing and testing the Conspicuous Consumption Posting Scale (CCPS)
Russell, Zachary A.; Boley, B. Bynum; Woosnam, Kyle M.; … - In: Journal of travel and tourism marketing 39 (2022) 6, pp. 555-569
Persistent link: https://www.econbiz.de/10014234595
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First-class in-flight services and advertising effectiveness : antecedents of customer-centric innovativeness and brand loyalty in the United States (US) airline industry
Kim, Seontaik; Kim, Insin; Hyun, Sunghyup Sean - In: Journal of travel and tourism marketing 33 (2016) 1/3, pp. 118-140
Persistent link: https://www.econbiz.de/10011484678
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Tourist perceptions of event-sponsor brand fit and sponsor brand attitude
Shu, Shih-Tung; King, Brian; Chang, Ching-Hung - In: Journal of travel and tourism marketing 32 (2015) 5/6, pp. 761-777
Persistent link: https://www.econbiz.de/10011387031
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Guilt-decreasing marketing appeals : the efficacy of vacation advertising on Chinese tourists
Prayag, Girish; Soscia, Isabella - In: Journal of travel and tourism marketing 33 (2016) 4/6, pp. 551-565
Persistent link: https://www.econbiz.de/10011517145
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Facebook pages content, does it really matter? : consumers' responses to luxury hotel posts with emotional and informational content
Cervellon, Marie-Cécile; Galipienzo, Danielle - In: Journal of travel and tourism marketing 32 (2015) 3/4, pp. 428-437
Persistent link: https://www.econbiz.de/10011312519
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The impact of Internet travel advertising design, tourists' attitude, and Internet travel advertising effect on tourists' purchase intention : the moderating role of involvement
Rasty, Fereshte; Chou, Chia-jung; Feiz, Davood - In: Journal of travel and tourism marketing 30 (2013) 5/6, pp. 482-496
Persistent link: https://www.econbiz.de/10010199557
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Do travel product types matter? : online review direction and persuasiveness
Tsaur, Sheng-Hshiung; Huang, Chung-Ching; Luoh, Hsiang-Fei - In: Journal of travel and tourism marketing 31 (2014) 7/8, pp. 884-898
Persistent link: https://www.econbiz.de/10010469222