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Detecting free riders in collective brands through a hierarchical choice process
Nicolau, Juan L.; Más Ruiz, Francisco José - In: Journal of travel research : a quarterly publication of … 54 (2015) 3, pp. 288-301
Persistent link: https://www.econbiz.de/10010527090
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The impact of brand experience on downtown success
Beckman, Eric; Kumar, Archana; Kim, Youn-kyung - In: Journal of travel research : a quarterly publication of … 52 (2013) 5, pp. 646-658
Persistent link: https://www.econbiz.de/10009791042
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Agritourism, farm visit, or...? A branding assessment for recreation on farms
Barbieri, Carla; Xu, Shuangyu; Gil-Arroyo, Claudia; … - In: Journal of travel research : a quarterly publication of … 55 (2016) 8, pp. 1094-1108
Persistent link: https://www.econbiz.de/10011608089
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Tourist mental health drives destination choice, marketing, and matching
Cooper, Mary-Ann; Buckley, Ralf - In: Journal of travel research : a quarterly publication of … 61 (2022) 4, pp. 786-799
Persistent link: https://www.econbiz.de/10012880657
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The role of customer engagement in building consumer loyalty to tourism brands
So, Kevin Kam Fung; King, Ceridwyn; Sparks, Beverley; … - In: Journal of travel research : a quarterly publication of … 55 (2016) 1, pp. 64-78
Persistent link: https://www.econbiz.de/10011427743
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Brand management in the era of social media : social visibility of consumption and customer brand identification
So, Kevin Kam Fung; Wu, Luorong; Xiong, Lina; King, Ceridwyn - In: Journal of travel research : a quarterly publication of … 57 (2018) 6, pp. 727-742
Persistent link: https://www.econbiz.de/10011927123
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Consumption authenticity in the accommodations industry : the keys to brand love and brand loyalty for hotels and Airbnb
Mody, Makarand Amrish; Hanks, Lydia - In: Journal of travel research : a quarterly publication of … 59 (2020) 1, pp. 173-189
Persistent link: https://www.econbiz.de/10012151303
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The interaction effects of online reviews, brand, and price on consumer hotel booking decision making
Wen, Ji; Lin, Zhibin; Liu, Xin; Xiao, Sarah Hong; Li, Yina - In: Journal of travel research : a quarterly publication of … 60 (2021) 4, pp. 846-859
Persistent link: https://www.econbiz.de/10012492627
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The role of self- and functional congruity in cruising intentions
Hung, Kam; Petrick, James F. - In: Journal of travel research : a quarterly publication of … 50 (2010/11) 1, pp. 100-112
Persistent link: https://www.econbiz.de/10008857487
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Using brand personality to differentiate regional tourism destinations
Murphy, Laurie; Moscardo, Gianna; Benckendorff, Pierre - In: Journal of travel research : a quarterly publication of … 46 (2007) 1, pp. 5-14
Persistent link: https://www.econbiz.de/10003566530