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Customer nontransactional value cocreation in an online hotel brand community : driving motivation, engagement behavior, and value beneficiary
Shin, Hakseung; Perdue, Richard R. - In: Journal of travel research : a quarterly publication of … 61 (2022) 5, pp. 1088-1104
Persistent link: https://www.econbiz.de/10013258957
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Developing a multi-dimensional measure of hotel brand customers' online engagement behaviors to capture non-transactional value
Shin, Hakseung; Perdue, Richard R. - In: Journal of travel research : a quarterly publication of … 62 (2023) 3, pp. 593-609
Persistent link: https://www.econbiz.de/10014245435
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A customer-based brand equity model for upscale hotels
Hsu, Cathy H. C.; Oh, Haemoon; Assaf, A. Georges - In: Journal of travel research : a quarterly publication of … 51 (2012) 1, pp. 81-93
Persistent link: https://www.econbiz.de/10009491840
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Luxury cruise travelers : other customer perceptions
Hyun, Sunghyup Sean; Han, Heesup - In: Journal of travel research : a quarterly publication of … 54 (2015) 1, pp. 107-121
Persistent link: https://www.econbiz.de/10010474693
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The role of customer engagement in building consumer loyalty to tourism brands
So, Kevin Kam Fung; King, Ceridwyn; Sparks, Beverley; … - In: Journal of travel research : a quarterly publication of … 55 (2016) 1, pp. 64-78
Persistent link: https://www.econbiz.de/10011427743
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Brand management in the era of social media : social visibility of consumption and customer brand identification
So, Kevin Kam Fung; Wu, Luorong; Xiong, Lina; King, Ceridwyn - In: Journal of travel research : a quarterly publication of … 57 (2018) 6, pp. 727-742
Persistent link: https://www.econbiz.de/10011927123
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Consumption authenticity in the accommodations industry : the keys to brand love and brand loyalty for hotels and Airbnb
Mody, Makarand Amrish; Hanks, Lydia - In: Journal of travel research : a quarterly publication of … 59 (2020) 1, pp. 173-189
Persistent link: https://www.econbiz.de/10012151303
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The interaction effects of online reviews, brand, and price on consumer hotel booking decision making
Wen, Ji; Lin, Zhibin; Liu, Xin; Xiao, Sarah Hong; Li, Yina - In: Journal of travel research : a quarterly publication of … 60 (2021) 4, pp. 846-859
Persistent link: https://www.econbiz.de/10012492627
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The role of self- and functional congruity in cruising intentions
Hung, Kam; Petrick, James F. - In: Journal of travel research : a quarterly publication of … 50 (2010/11) 1, pp. 100-112
Persistent link: https://www.econbiz.de/10008857487
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Self-congruity theory : to what extent does it hold in tourism?
Boksberger, Philipp; Dolnicar, Sara; Laesser, Christian; … - In: Journal of travel research : a quarterly publication of … 50 (2010/11) 4, pp. 454-464
Persistent link: https://www.econbiz.de/10009247526