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~isPartOf:"Latin American business review : journal of the Business Association of Latin American Studies (BALAS)"
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Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
Journal of business research : JBR
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Argentine consumers' perceptions of the US brand personality
Rojas-Méndez, José I.
;
Papadopoulos, Nicolas G.
- In:
Latin American business review : journal of the …
13
(
2012
)
4
,
pp. 329-345
Persistent link: https://www.econbiz.de/10009714822
Saved in:
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Argentine Consumers' Perceptions of the U.S. Brand Personality
Rojas-Mndez, Jos I.
;
Papadopoulos, Nicolas
- In:
Latin American business review : journal of the …
13
(
2012
)
4
,
pp. 329-345
Persistent link: https://www.econbiz.de/10010051793
Saved in:
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