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Consumer behaviour
11
Konsumentenverhalten
11
Marketing
3
Marketing management
3
Marketingmanagement
3
Marketing theory
2
Marketingtheorie
2
Naresh K. Malhotra
2
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Consumer preferences
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Gerald Zaltman
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Jagdish N. Sheth
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Sheth, Jagdish N.
11
Krishnan, Balaji C.
4
Wind, Yoram
3
Malhotra, Naresh K.
2
Barabba, Vincent P.
1
Jain, Arun K.
1
Johnston, Wesley J.
1
Kahn, Barbara E.
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King, Tracey M.
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Kukar-Kinney, Monika
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LaTour, Kathryn A.
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Lutz, Richard J.
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Monroe, Kent B.
1
Park, C. Whan
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Patil, Ashutosh R.
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Legends in marketing
Journal of business research : JBR
2,084
Journal of retailing and consumer services
1,965
International journal of consumer studies
793
NBER working paper series
781
International journal of hospitality management
732
Psychology & marketing
687
Working paper / National Bureau of Economic Research, Inc.
655
NBER Working Paper
611
Journal of consumer research : JCR ; an interdisciplinary bimonthly
592
The journal of brand management : an international journal
450
The journal of product & brand management
423
Journal of marketing research : JMR
407
SpringerLink / Bücher
404
Asia Pacific journal of marketing and logistics
397
Discussion paper series / IZA
390
European journal of marketing : EJM
383
Journal of fashion marketing and management
383
Management science : journal of the Institute for Operations Research and the Management Sciences
364
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
346
Journal of travel and tourism marketing
332
Journal of international consumer marketing
330
Tourism management : research, policies, practice
325
Journal of marketing management : MM
323
Journal of retailing
323
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
317
Journal of marketing
317
International journal of retail & distribution management
309
Cogent business & management
308
Journal of marketing communications
303
Marketing letters : a journal of research in marketing
301
The international review of retail, distribution and consumer research
298
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
294
The journal of consumer marketing
294
Young consumers : insight and ideas for responsible marketers
291
Journal of consumer behaviour : an international research review
290
IZA Discussion Paper
276
Journal of the Academy of Marketing Science
275
Technological forecasting & social change : an international journal
274
Journal of economic psychology : research in economic psychology and behavioral economics
269
Journal of business ethics : JOBE
267
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ECONIS (ZBW)
11
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1
Visioning the future
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969726
Saved in:
2
Consumer behavior research
Zaltman, Gerald
;
Barabba, Vincent P.
;
Johnston, Wesley J.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900008
Saved in:
3
Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010336664
Saved in:
4
Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
Saved in:
5
Consumer behavior
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337122
Saved in:
6
Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
Saved in:
7
Research in consumer behavior
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238854
Saved in:
8
Consumer behavior : attitude, intention, and choice behavior
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009299922
Saved in:
9
Consumer behavior : information processing and decision making
Malhotra, Naresh K.
-
2011
Persistent link: https://www.econbiz.de/10009299927
Saved in:
10
Consumer behavior : conceptual foundations
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003969718
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