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When should you nickel-and-dime your customers?
Hamilton, Rebecca W.
;
Srivastava, Joydeep
;
Abraham, …
- In:
MIT sloan management review
52
(
2010/11
)
1
,
pp. 59-67
Persistent link: https://www.econbiz.de/10008859290
Saved in:
2
PRICING When Should You Nickel-and-Dime Your Customers? Every manager who's ever set a price has had to wrestle with whether to "partition" the elements — Charge separately for suc...
Hamilton, Rebecca W
;
Srivastava, Joydeep
;
Thomas …
- In:
MIT sloan management review
52
(
2010
)
1
,
pp. 59-69
Persistent link: https://www.econbiz.de/10008711350
Saved in:
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