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Win-win strategies at discount stores ; Report No. 06-109
Deleersnyder, Barbara; Dekimpe, Marnik G.; Steenkamp, … - In: MSI reports : working paper series (2006) 2, pp. 45-57
Persistent link: https://www.econbiz.de/10003346474
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Dancing with a giant : the effect of Wal-Mart's entry into the United Kingdom on the stock prices of European retailers
Gielens, Katrijn; Van de Gucht, Linda M.; Steenkamp, … - In: MSI reports : working paper series (2007) 2, pp. 3-23
Persistent link: https://www.econbiz.de/10003605638
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What drives new product success? : An investigation across product and countries ; Report No. 04-108
Gielens, Katrijn; Steenkamp, Jan-Benedict E. M. - In: MSI reports : working paper series (2004) 2, pp. 25-49
Persistent link: https://www.econbiz.de/10002521422
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What drives new product success? : An investigation across product and countries ; Report No. 04-108
Gielens, Katrijn; Steenkamp, Jan-Benedict E. M. - In: MSI reports : working paper series (2004) 2, pp. 25-49
Persistent link: https://www.econbiz.de/10009893416
Cover Image
Win-win strategies at discount stores ; Report No. 06-109
Deleersnyder, Barbara; Dekimpe, Marnik G.; Steenkamp, … - In: MSI reports : working paper series (2006) 2, pp. 45-57
Persistent link: https://www.econbiz.de/10009893462
Cover Image
Dancing with a giant : the effect of Wal-Mart's entry into the United Kingdom on the stock prices of European retailers
Gielens, Katrijn; Van de Gucht, Linda M.; Steenkamp, … - In: MSI reports : working paper series (2007) 2, pp. 3-23
Persistent link: https://www.econbiz.de/10009893490