Showing 1 - 10 of 137
Purpose – The aim of this paper is to examine the social responsibility orientation (SRO) gaps between the forest industry executives and societal members in the US Pacific Northwest. Design/methodology/approach – Using mail survey responses to pre‐existing SRO scales, the two samples are...
Persistent link: https://www.econbiz.de/10014933023
practices related to marketing‐based strategies and those that are not) create value. That value creation will be gauged through …
Persistent link: https://www.econbiz.de/10014933101
‐image‐building process and that its relationship to company success varies significantly based on company size, industry and marketing budget … size, industry, and marketing budget, and helps them to set the right focus for their CSR efforts. Originality/value – The …
Persistent link: https://www.econbiz.de/10014933103
ensuring a performance link and strengthening the managerial axis as a vector of ethics. Originality/value – The paper … survey, but opens the way for subsequent research connecting the proposed paths to the concept of sustainable ethics …
Persistent link: https://www.econbiz.de/10014932729
The author propounds that management carries a responsibility – to employees and suppliers as well as customers. Respect is seen as the key relationship variable. In this it is argued such managerial techniques as Management by Objectives (MBO) and internal competition are counterproductive.
Persistent link: https://www.econbiz.de/10014933451
Suggests that declining product quality and manufacturers′ social responsibility is of increasing concern to consumers and to manufacturers, who must bear the cost of such faulty practice. Reviews documented cases of poor quality products and matches them with the ethical theories of...
Persistent link: https://www.econbiz.de/10014933520
Reviews ten criticisms concerning business ethics: six of which question the development of the field in general; and … which individual integrity, rather than corporate ethics is paramount.  …
Persistent link: https://www.econbiz.de/10014933751
Using ethical considerations in strategic decision making will result in the development of the most effective long term and short term strategies. Specifically, ethical criteria must be included as part of the strategic process in before‐profit decisions rather than after‐profit decisions...
Persistent link: https://www.econbiz.de/10014933909
Attempts to examine the following question: is Body Shop International a socially responsible organization? This exploration includes a description of the concept of corporate social responsibility and an investigation of some specific actions by Body Shop International to ascertain whether or...
Persistent link: https://www.econbiz.de/10014933945
the technology of marketing is implicated within the organisation and representation of anti‐corporate protests. We argue … that the cynical and unreflexive manner in which cultural critics engage with marketing, and their attempts to distance … marketing from activities that they privilege, may have consequences for the anti‐corporate movement. This paper concludes with …
Persistent link: https://www.econbiz.de/10014932282