Showing 1 - 10 of 15
This paper provides a methodology for detecting management fraud using basic financial data. The methodology is based on support vector machines. An important aspect therein is a kernel that increases the power of the learning machine by allowing an implicit and generally nonlinear mapping of...
Persistent link: https://www.econbiz.de/10009293035
Conjoint analysis is a statistical technique used to elicit partworth utilities for product attributes from consumers to aid in the evaluation of market potential for new products. The objective of the share-of-choice problem (a common approach to new product design) is to find the design that...
Persistent link: https://www.econbiz.de/10009214155
Multiissue negotiations present opportunities for tradeoffs that create gains for one or more parties without causing any party to be worse off. The literature suggests that parties are often unable to identify and capitalize on such trades. We present a Negotiation Support System, called...
Persistent link: https://www.econbiz.de/10009214680
Many practical product line design problems have large numbers of attributes and levels. In this case, if most attribute level combinations define feasible products, constructing product lines directly from part-worths data is necessary. For three typical formulations of this important problem,...
Persistent link: https://www.econbiz.de/10009214788
Recently proposed methods for product-line selection use the total utilities of candidate items to construct product lines maximizing seller's return or buyers' welfare. For conjoint (hybrid conjoint) data, enumerating the utilities of candidate items can be computationally infeasible if the...
Persistent link: https://www.econbiz.de/10009204119
Increasingly, conjoint analysts are being asked to design and analyze studies involving large numbers of attributes and/or attribute levels. Various types of approaches, including attribute bridging, Adaptive Conjoint Analysis, and hybrid models have been proposed to deal with the problem. This...
Persistent link: https://www.econbiz.de/10009208892
Discrete choice models estimated using hypothetical choices made in a survey setting (i.e., choice experiments) are widely used to estimate the importance of product attributes in order to make product design and marketing mix decisions. Choice experiments allow the researcher to estimate...
Persistent link: https://www.econbiz.de/10009208905
We propose a new alternative preference measurement method, barter conjoint, to contrast with traditional choice-based conjoint (CBC) approaches. Barter conjoint collects a substantially larger amount of data compared to CBC and allows for information diffusion among respondents. We conducted...
Persistent link: https://www.econbiz.de/10009191115
Designing and pricing a product-line is the very essence of every business. In recent years quantitative methods to assist managers in this task have been gaining in popularity. Conjoint analysis is already widely used to measure preferences for different product profiles, and build market...
Persistent link: https://www.econbiz.de/10009191659
This study investigates whether VCs' assessment policies of new venture survival are consistent with those arising from the strategy literature (using two established strategy perspectives). Strategy scholars suggest the nature of the markets, competition, and decisions made by the management...
Persistent link: https://www.econbiz.de/10009191674