//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Two birds and one stone : purp...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Experiment
1
Prospect Theory
1
Prospect theory
1
Risikoaversion
1
Risikopräferenz
1
Risk attitude
1
Risk aversion
1
decreasing marginal sensitivity
1
efficiency
1
gain-loss ratio
1
loss aversion
1
mixed gambles
1
probability weighting
1
prospect theory
1
risk preference
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Langhe, Bart de
1
Puntoni, Stefano
1
Published in...
All
Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of marketing research : JMR
7
ERIM report series research in management
6
Journal of marketing
6
ERIM Report Series Reference
5
Journal of advertising : official publication of the American Academy of Advertising
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Harvard-Business-Manager : das Wissen der Besten
3
Journal of business ethics : JOBE
3
Journal of business research : JBR
3
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Research Paper / Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
3
Harvard business review : HBR
2
International journal of advertising : the quarterly review of marketing communications
2
Journal of Consumer Psychology
2
Journal of Consumer Research
2
Journal of consumer research : JCR ; an interdisciplinary journal
2
Journal of the Association for Consumer Research : JACR
2
Marketing letters : a journal of research in marketing
2
Organizational Behavior and Human Decision Processes
2
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
2
Business Horizons
1
Business strategy review
1
Harvard Business School Marketing Unit Working Paper
1
Journal of Economic Psychology
1
Journal of advertising research
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of marketing management : MM
1
Journal of marketing research
1
Journal of retailing
1
Katholieke Universiteit Leuven: Faculty of Business and Economics OR
1
MIT sloan management review
1
MO
1
Marketing Letters
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Bang for the buck : gain-loss ratio as a driver of judgment and choice
Langhe, Bart de
;
Puntoni, Stefano
- In:
Management science : journal of the Institute for …
61
(
2015
)
5
,
pp. 1137-1163
Persistent link: https://www.econbiz.de/10011284860
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->