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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Management science : journal of the Institute for Operations Research and the Management Sciences
Journal of business research : JBR
358
Industrial marketing management : the international journal for industrial and high-tech firms
249
SpringerLink / Bücher
212
Journal of strategic marketing
197
Journal of marketing management : MM
153
European journal of marketing : EJM
143
Europäische Hochschulschriften / 5
134
Journal of the Academy of Marketing Science
115
Journal of marketing communications
112
The journal of business & industrial marketing
107
Journal of marketing
102
Journal of Social Marketing
92
Marketing intelligence & planning
91
Gabler Edition Wissenschaft
81
Journal of retailing and consumer services
80
European Journal of Marketing
79
Marketing Intelligence & Planning
75
Springer eBook Collection
75
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
70
International review on public and non-profit marketing
64
The journal of brand management : an international journal
63
Lehrbuch
59
Journal of nonprofit & public sector marketing
58
The marketing review
53
Journal of advertising research
49
Psychology & marketing
49
Asia Pacific journal of marketing and logistics
48
Business horizons
48
International marketing review
47
Health marketing quarterly
45
Journal of social marketing : JSOCM
44
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
44
Journal of global marketing
43
Marketing : ZFP ; journal of research and management
43
Springer eBook Collection / Business and Economics
43
Apas Papers
42
International journal of technology marketing : IJTMkt
42
Journal of business ethics : JOBE
42
Journal of marketing research : JMR
42
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ECONIS (ZBW)
62
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1
Everything we do, you do : the licensing effect of prosocial marketing messages on consumer behavior
Kouchaki, Maryam
;
Jami, Ata
- In:
Management science : journal of the Institute for …
64
(
2018
)
1
,
pp. 102-111
Persistent link: https://www.econbiz.de/10011818793
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2
Information nudges and self-control
Mariotti, Thomas
;
Schweizer, Nikolaus
;
Szech, Nora
; …
- In:
Management science : journal of the Institute for …
69
(
2023
)
4
,
pp. 2182-2197
Persistent link: https://www.econbiz.de/10014305392
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3
Inventory management under market size dynamics
Olsen, Tava Lennon
;
Parker, Rodney P.
- In:
Management science : journal of the Institute for …
54
(
2008
)
10
,
pp. 1805-1821
Persistent link: https://www.econbiz.de/10003776072
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4
Marketing-production decisions in an industrial channel of distribution
Eliashberg, Jehoshua
- In:
Management science : journal of the Institute for …
33
(
1987
)
8
,
pp. 981-1000
Persistent link: https://www.econbiz.de/10001045645
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5
Pioneering plus a broad product line strategy : higher profits or deeper losses?
Boulding, William
;
Christen, Markus
- In:
Management science : journal of the Institute for …
55
(
2009
)
6
,
pp. 958-967
Persistent link: https://www.econbiz.de/10003865926
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6
Quality disclosure formats in a distribution channel
Guo, Liang
- In:
Management science : journal of the Institute for …
55
(
2009
)
9
,
pp. 1513-1526
Persistent link: https://www.econbiz.de/10003894212
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7
Competing to be certain (but wrong) : market dynamics and excessive confidence in judgment
Radzevick, Joseph R.
;
Moore, Don A.
- In:
Management science : journal of the Institute for …
57
(
2011
)
1
,
pp. 93-106
Persistent link: https://www.econbiz.de/10008858566
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8
Seller search and market outcomes in online auctions
Kuruzovich, Jason
;
Viswanathan, Siva
;
Agarwal, Ritu
- In:
Management science : journal of the Institute for …
56
(
2010
)
10
,
pp. 1702-1717
Persistent link: https://www.econbiz.de/10008701433
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9
Optimal advertising and promotion budgets in dynamic markets with brand equitiy as a mediating variable
Sriram, S.
;
Kalwani, Manohar U.
- In:
Management science : journal of the Institute for …
53
(
2007
)
1
,
pp. 46-60
Persistent link: https://www.econbiz.de/10003632019
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10
Cultivating trust and harvesting value in virtual communities
Porter, Constance Elise
;
Donthu, Naveen
- In:
Management science : journal of the Institute for …
54
(
2008
)
1
,
pp. 113-128
Persistent link: https://www.econbiz.de/10003709943
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