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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
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Marketing in a digital world
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Management science : journal of the Institute for Operations Research and the Management Sciences
SpringerLink / Bücher
685
Springer eBook Collection
616
Journal of business research : JBR
600
European Journal of Marketing
525
Industrial marketing management : the international journal for industrial and high-tech firms
360
Marketing Intelligence & Planning
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Technological forecasting & social change : an international journal
258
Europäische Hochschulschriften / 5
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Journal of strategic marketing
216
Journal of Food Distribution Research
208
European journal of marketing : EJM
188
Finance research letters
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essentials
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
109
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94
Journal of open innovation : technology, market, and complexity
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International journal of production economics
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ECONIS (ZBW)
132
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1
Compensation and peer effects in competing sales teams
Chan, Tat
;
Li, Jia
;
Pierce, Lamar
- In:
Management science : journal of the Institute for …
60
(
2014
)
8
,
pp. 1965-1984
Persistent link: https://www.econbiz.de/10010403593
Saved in:
2
How point-of-sale
marketing
mix impacts national-brand purchase shares
Hwang, Minha
;
Thomadsen, Raphael
- In:
Management science : journal of the Institute for …
62
(
2016
)
2
,
pp. 571-590
Persistent link: https://www.econbiz.de/10011446258
Saved in:
3
Following the customers : dynamic competitive repositioning
Ning, Z. Eddie
;
Villas-Boas, J. Miguel
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 1002-1018
Persistent link: https://www.econbiz.de/10012878402
Saved in:
4
Behavior-based advertising
Shen, Qiaowei
;
Villas-Boas, J. Miguel
- In:
Management science : journal of the Institute for …
64
(
2018
)
5
,
pp. 2047-2064
Persistent link: https://www.econbiz.de/10011873951
Saved in:
5
Honesty in the digital age
Cohn, Alain
;
Gesche, Tobias
;
Maréchal, Michel André
- In:
Management science : journal of the Institute for …
68
(
2022
)
2
,
pp. 827-845
Persistent link: https://www.econbiz.de/10012877003
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6
Does machine translation affect international trade? : evidence from a large digital platform
Brynjolfsson, Erik
;
Hui, Xiang
;
Liu, Meng
- In:
Management science : journal of the Institute for …
65
(
2019
)
12
,
pp. 5449-5460
Persistent link: https://www.econbiz.de/10012146665
Saved in:
7
Online shopping and platform design with ex ante registration requirements
Morath, Florian
;
Münster, Johannes
- In:
Management science : journal of the Institute for …
64
(
2018
)
1
,
pp. 360-380
Persistent link: https://www.econbiz.de/10011819586
Saved in:
8
Antiracist curriculum and digital platforms : evidence from Black Lives Matter
Agarwal, Saharsh
;
Sen, Ananya
- In:
Management science : journal of the Institute for …
68
(
2022
)
4
,
pp. 2932-2948
Persistent link: https://www.econbiz.de/10013368328
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9
Addictive platforms
Ichihashi, Shota
;
Kim, Byung-Cheol
- In:
Management science : journal of the Institute for …
69
(
2023
)
2
,
pp. 1127-1145
Persistent link: https://www.econbiz.de/10014295462
Saved in:
10
Small and medium enterprises amidst the pandemic and reopening : digital edge and transformation
Cong, Lin William
;
Yang, Xiaohan
;
Zhang, Xiaobo
- In:
Management science : journal of the Institute for …
70
(
2024
)
7
,
pp. 4564-4582
Persistent link: https://www.econbiz.de/10015046321
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