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~isPartOf:"Marketing letters : a journal of research in marketing"
~person:"Anesbury, Zac"
~person:"Suk, Kwanho"
~subject:"Theory of preferences"
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Theory of preferences
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Marketing letters : a journal of research in marketing
Journal of marketing research : JMR
1
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ECONIS (ZBW)
2
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To seek variety or uniformity : the role of culture in consumers’ choice in a group setting
Yoon, Song-oh
;
Suk, Kwanho
;
Lee, Seon Min
;
Park, Eun Young
- In:
Marketing letters : a journal of research in marketing
22
(
2011
)
1
,
pp. 49-64
Persistent link: https://www.econbiz.de/10009125078
Saved in:
2
The power of nostalgia : age and preference for popular music
Davies, Callum
;
Page, Bill
;
Driesener, Carl
;
Anesbury, Zac
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
4
,
pp. 681-692
Persistent link: https://www.econbiz.de/10013454715
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