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~isPartOf:"Marketing letters : a journal of research in marketing"
~person:"Chang, Sheng-Mao"
~person:"Kramer, Thomas"
~subject:"Theory of preferences"
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Theory of preferences
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Chang, Sheng-Mao
Kramer, Thomas
Yoon, Song-oh
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Marketing letters : a journal of research in marketing
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of marketing research : JMR
1
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The effect of incidental out-of-stock options on preferences
Kramer, Thomas
;
Carroll, Ryall
- In:
Marketing letters : a journal of research in marketing
20
(
2009
)
2
,
pp. 197-208
Persistent link: https://www.econbiz.de/10003819982
Saved in:
2
Is what you choose what you want? : outlier detection in choice-based conjoint analysis
Ku, Yu-Cheng
;
Chiang, Tsun-Feng
;
Chang, Sheng-Mao
- In:
Marketing letters : a journal of research in marketing
28
(
2017
)
1
,
pp. 29-42
Persistent link: https://www.econbiz.de/10011653720
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