Similar Search Results

Tsao, Hsiu-yuan - In: Marketing letters : a journal of research in marketing 24 (2013) 1, pp. 1-11

Persistent link: https://www.econbiz.de/10009722396

Love, Edwin; Staton, Mark; Rotman, Jeff D. - In: Marketing letters : a journal of research in marketing 27 (2016) 4, pp. 661-674

Persistent link: https://www.econbiz.de/10011614281

Wang, Yusong; Bell, David R.; Padmanabhan, V. T. - In: Marketing letters : a journal of research in marketing 20 (2009) 2, pp. 107-124

Persistent link: https://www.econbiz.de/10003819957

Brown, James R.; Grzeskowiak, Stephan; Dev, Chekitan S. - In: Marketing letters : a journal of research in marketing 20 (2009) 2, pp. 139-154

Persistent link: https://www.econbiz.de/10003819964

Vinhas, Alberto Sa; Chatterjee, Sharmila; Dutta, Shantanu; … - In: Marketing letters : a journal of research in marketing 21 (2010) 3, pp. 223-237

Persistent link: https://www.econbiz.de/10003998110

Jap, Sandy D. (contributor) - 2010

Persistent link: https://www.econbiz.de/10003998113

Coughlan, Anne T.; Choi, Seung-chan; Chu, Wujin; … - In: Marketing letters : a journal of research in marketing 21 (2010) 3, pp. 317-333

Persistent link: https://www.econbiz.de/10008648787

Meyer, Robert J.; Vosgerau, Joachim; Singh, Vishal; … - In: Marketing letters : a journal of research in marketing 21 (2010) 3, pp. 301-315

Persistent link: https://www.econbiz.de/10008648788

Ailawadi, Kusum L.; Bradlow, Eric T.; Draganska, Michaela; … - In: Marketing letters : a journal of research in marketing 21 (2010) 3, pp. 273-285

Persistent link: https://www.econbiz.de/10008648798

Chen, Chyi-mei; Chou, Shan-yu; Hsiao, Lu; Wu, I-huei - In: Marketing letters : a journal of research in marketing 20 (2009) 3, pp. 227-243

Persistent link: https://www.econbiz.de/10003873470